The NOSH device developed by Euphotic Labs is an innovative solution to the problem of cooking food after a long day at work or when individuals are not in the mood to enter the kitchen. The concept of a machine that cooks food may sound unusual at first, but after years of tireless efforts, six prototypes, and multiple iterations, the NOSH machine promises to deliver consistent taste every time.
The device is designed to cook 120+ food items according to the user’s taste preferences and requirements, all in three easy steps. To operate the machine, the user must fill designated containers with the required ingredients and spices. The size of the machine is comparable to that of a microwave, making it easy to store in any kitchen.
The inspiration for creating this device came from the founders’ struggles with finding good food. Yatin Varachhia, co-founder of Euphotic Labs, found it difficult to find time to cook meals due to his busy professional life and commute. His predicament was echoed by his friends, many of whom also struggled to find authentic Indian food and resorted to eating unhealthy, packaged food or restaurant food that upset their stomachs.
Yatin, said, “I belong to Kantva, a small village in Gujarat, and moved to Bengaluru to study in 2008. I completed my post-graduation in science from the Indian Institute of Science and worked with multinational companies. But through all those years, I struggled to access good food and became tired of restaurants,” and added “While there is no person involved in the process, the time required for cooking remains the same. The machine follows the exact order as prescribed in the recipe and ensures the ingredients blend and cook uniformly.”
Yatin, said, “We aim to target customers in the USA, and we have identified four million Indians craving freshly cooked home meals at their convenience. There are consumers across Asia, the UK, Australia and other parts of the world. We are preparing for on-field trials in the USA parallel to establishing a production line,”
After discussing the idea with his friends Pranav Raval, Amit Gupta, and Sudeep, the group decided to collaborate and develop a machine that would cook food and eliminate their struggles. The result of their hard work was the NOSH machine, which promises to deliver consistent, high-quality food every time.
The machine’s trial users were impressed with the quality of the food, and some even found it surprising that the food did not taste like it was cooked by a machine. The NOSH machine eliminates the possibility of human errors and does not require any supervision, making it a highly convenient appliance.
The NOSH device is an excellent example of how technology can make human life easier by addressing common struggles. This machine’s ability to cook a variety of meals to a consistent taste and quality is impressive and promises to revolutionize the food industry.
