When most of us think of our favourite restaurants or cafes, we rarely think about how the food actually gets there. But behind every fresh croissant at a Blue Tokai or tub of ice cream at Naturals is a quiet, complex logistics system, and that’s what JustDeliveries, founded by Mansi Mahansaria, is solving.
The company is a cold-chain logistics partner for food businesses that want to move perishable goods between outlets, warehouses, and cloud kitchens. “We serve 100+ brands every single day,” says Mansi. Their clients include names like McDonald’s, KFC, Swiggy, Zepto, and Theobroma.
Continue Exploring: Lahori Beverages Nears ₹450 Crore Fundraise as Valuation Soars to ₹2,500 Crore – A New Challenger in India’s Booming Drinks Market
For brands, this isn’t a problem they usually tackle early on. Most rely on ambient trucks or third-party aggregators, which leads to chaos, spoilage, and food safety risks. “The food industry is just now waking up to the importance of temperature-controlled, timely movement,” she explains. The consequences of poor logistics—like melted ice cream, soggy pastries, or even contamination can hurt a brand’s reputation instantly.
JustDeliveries solves this with a network of over 180 GPS-tracked, insulated vehicles across five cities, managed by a smart control tower. “We also offer brands full visibility with data on delivery times, temperature logs, and more,” Mansi adds. The tech backbone also allows for predictive maintenance, route optimization, and quick troubleshooting—things that small and mid-sized food businesses usually cannot afford to build themselves.
Their model works on a shared logistics system, where multiple brands share the same route. This makes the cost viable for smaller and growing food brands, while offering big brands a cleaner, more efficient alternative to diesel vans and untrained delivery boys. The shared model also reduces carbon emissions, making the logistics process not just smarter, but greener.
“There’s a reason you rarely hear about logistics heroes in food,” Mansi laughs. “When we do our job right, no one notices. But that’s the beauty of it.”
Continue Exploring: “Kuch Nahi Hoga”—Anupam Mittal Challenges This Dangerous Mindset in Policy Bazaar’s New Ad
With the food delivery market in India expected to cross Rs. 1.6 lakh crore by 2028, JustDeliveries is building the backbone that could power it all.
