Sunday, December 21, 2025
Home Blog Page 1007

Cash-strapped Dunzo delays salary disbursements to employees again, extending payment deferrals by over a month

0
Dunzo
Dunzo (Representative Image)

In the midst of a financial squeeze, Dunzo, the quick commerce platform, has once more decided to postpone salary disbursements to its employees, this time by more than a month.

According to an internal email circulated among employees, Dunzo has announced a change in the schedule for the remaining portion of June salaries. Previously expected to be credited by July 20, the company now plans to disburse these payments in early September.

“For those team members who were expecting the balance payouts of their June salary during this week, we regret to inform you that this has been delayed. The pending salaries for June will now be paid on September 4, 2023,” the email said.

“Additionally, the July salary for all team members will be paid only on September 4 along with the August salary. While we have set September 4 as the date for all pending salary payouts, we are working to resolve this issue at the earliest to minimize the impact on our team members,” the startup added.

Dunzo has chosen not to provide a comment regarding the recent development.

Last week, it was reported that the Bengaluru-based startup backed by Reliance has implemented a deferral of salary payments for its managers. Approximately 500 employees, constituting around 50% of the total workforce, had their June salaries postponed. Notably, Dunzo, the name of the startup, chose to put the salaries of employees earning above INR 75,000 per month on hold.

Read More: Hyperlocal commerce player Dunzo defers salaries for some employees, cites cash-flow constraints

Amid these problems, a wave of resignations has emerged in the past few days, as confirmed by sources. Adding to the company’s previous struggles, Dunzo had to make the tough decision in April of this year to lay off around 300 employees, which accounted for 30% of its total workforce.

Read More: Dunzo downsizes workforce by 30% to cut costs as it secures $75 million in convertible note funding

According to recent reports, Dunzo is currently seeking an additional cash infusion of $20 million from its major shareholder, Reliance Retail.

Read More: Dunzo seeks USD 20 Million in funding from Reliance Retail amid cash flow challenges

Earlier this year, there were reports stating that the startup was engaged in discussions to secure funding of up to $100 million (INR 825 crore) by issuing convertible notes.

Dunzo is undergoing a significant business transformation, shifting away from its previous focus on dark store-centric quick commerce to a new approach. The company is now concentrating on collaborating with larger supermarkets and grocery stores, wherein they will join the platform on a revenue-sharing basis.

Advertisement

Fairmont Jaipur brings Deja Brew fresh beer taps to Anjum Lobby, elevating the guest experience

0
Fairmont Jaipur

Fairmont Jaipur, the luxurious property renowned for its impeccable service and world-class hospitality, is thrilled to announce the launch of premium luxury fresh tap beer from Deja Brew at the Anjum Lobby. Starting from July 8, 2023, all guests can indulge in the exquisite taste of Deja Brew’s handcrafted beers in the elegant ambiance of the Anjum Lobby Lounge.

The Anjum Lobby Lounge, features a stunning interior that lets in natural light creating a bright and welcoming atmosphere. Guests can also enjoy the outdoor seating area, which offers a picturesque view of the lush green lawns of Fairmont Jaipur, providing the perfect setting to unwind with a beer after a day of sightseeing or business meetings.

Fairmont Jaipur pays tribute to the pink city, drawing inspiration from the magnificent Mughal dynasty and the regal Rajputs of the past. Its awe-inspiring architecture and decor create a mesmerizing experience. Surrounded by the majestic Aravalli hills, the hotel offers 245 rooms and suites, exquisitely designed to harmonize traditional Rajasthani motifs with modern comforts.

Among its culinary delights, Zoya stands out as a bright and vibrant all-day dining outlet, while Anjum serves as the central tea lounge, proudly preserving the signature Fairmont tea culture. For those seeking a refined atmosphere, Aza, the colonial library bar, tempts guests with an array of aperitifs and cocktails.

The venue is not just a feast for the senses but also an excellent location for hosting social events, meetings, and conferences. The expansive pillarless ballroom, complemented by sprawling lawns and well-equipped meeting rooms, provides an ideal setting for various gatherings. Whether it’s a lavish celebration or a professional gathering, Fairmont Jaipur caters to diverse occasions with unmatched hospitality.

Rajiv Kapoor, General Manager at Fairmont Jaipur, expressed his excitement about the partnership, stating, “We are thrilled to bring the best tap beer from Deja Brew to our guests. This collaboration allows beer lovers to savour a refreshing drink at any time during their stay, be it over dinner or a sunny afternoon. Deja Brew Beer also presents a delightful experience for weddings and events hosted at Fairmont Jaipur, providing freshly brewed beer served on mobile trolleys, ensuring an exceptional customization and unique experience.”

Deja Brew Fresh Beer Taps captivates beer aficionados with an impressive and diverse selection of craft beers. From classic favorites like Hefeweizen, Stout, and Belgian Strong Ale to the traditional German Wheat with its enticing clove and fruity esters aroma, patrons find something to please every palate.

Deja Brew takes immense pride in crafting their beers with the utmost care and using only the finest ingredients. Their Hefeweizen German Wheat is a delightful combination of wheat malt, pale barley malt, German wheat beer yeast, and German hops, ensuring a truly authentic and refreshing taste.

For those seeking beers with complex aromas and flavors, the Belgian Strong Ale is a perfect choice. With its alluring blend of spicy phenolic and fruity, estery notes, it promises a memorable drinking experience.

The commitment to excellence doesn’t stop there. Every batch of beers is brewed on-site in small quantities, guaranteeing unparalleled freshness and quality for their valued guests. Whether one savors crisp and refreshing lagers or prefers the robustness of full-bodied ales, Deja Brew’s offerings cater to the discerning tastes of beer connoisseurs. Patrons are invited to join this exquisite journey through the world of craft beer, where each sip brings a sense of déjà vu, as if rediscovering the magic of brewing anew.

Speaking about the launch, Naveen Sachdeva, Founder and CEO Cherish hospitality, remarked, “We are always looking to reach more people to experience our beer and Fairmont Jaipur with their luxurious ambiance, impeccable service, and world-class amenities was a natural choice for this partnership. Deja Brew’s vision perfectly aligns with the hotel’s ethos, offering patrons a memorable and indulgent experience.”

The successful implementation at Deja Brew can be attributed to the collective efforts of its directors, Aashish Goyal and Raunaq Singh, alongside Kratika Gupta, who serves as the Additional Director. Kratika’s profound understanding and impressive background in the hotel industry played a pivotal role in achieving this tremendous accomplishment.

Deja Brew beers are set to be offered at the Anjum, Zia, AZA, and Zoya restaurants, making them an ideal addition to grand-scale events.

Advertisement

Bikaji Foods acquires 49% stake in BhujiaLalji, bolstering their snacks market dominance

0
Bikaji Foods
Bikaji Foods (Representative Image)

Bikaji Foods, India’s largest ethnic snacks brand, has recently made a noteworthy move in the industry. According to the filings submitted to the bourses, they have successfully acquired a 49% stake in the well-established Bikaner-based Indian snacks brand, BhujiaLalji. The deal, valued at INR 5.1 Cr, marks a strategic step for the listed food conglomerate in expanding its presence and portfolio within the snacks market.

The agreement consisted of 9,608 equity shares and 396 CCDs, with each security valued at INR 5,100, totaling INR 5.10 Crore. The equity shares have a face value of INR 10 each.

Established by Jai Agarwal in 2021, BhujiaLalji is a company that specializes in providing a range of ethical Indian snacks, such as namkeen and bhelpuri, that are ready-to-eat and available in both baked and fried varieties. With a diverse portfolio of over 14 products, BhujiaLalji boasts an impressive annual packaging capacity of 5,000 metric tonnes.

To provide some perspective on the growth of the two-year-old startup, it has already achieved a significant scale, accounting for approximately 15% of Bikaji’s annual production. Bikaji produced 35,588 metric tonnes in FY23.

The company distributes its products through authorized dealerships located in Rajasthan, Maharashtra, and West Bengal, as well as online platforms like Amazon and Flipkart. As stated in Bikaji’s report, BhujiaLalji generated a revenue of INR 18.08 Cr during the fiscal year 2023. However, the company incurred a net loss of INR 2.67 Cr after tax.

Jai Agarwal, Founder and promoter of BhujiaLalji, said on the acquisition, “We are grateful to have this support from a market leader like Bikaji so early in our journey. This collaboration opens new doors for us, allowing us to learn and grow while preserving our brand salience. We are hoping to geographically expand our current market base, ranging from e-commerce to modern trade channels.”

Deepak Agarwal, MD, Bikaji Foods, added, “This marks a small step in our big growth plans and we are confident that there is no fear of brand cannibalisation; in fact, multiple companies across the globe operate similarly.”

According to the Bikaji MD, BhujiaLalji will maintain its independent operations while simultaneously bolstering the parent brand’s market position.

“With the company strategically headquartered in Bikaner, this acquisition will help us leverage the learnings of this new brand to enable accelerated growth and expand our horizon when it comes to a new audience set,” he added.

Following the acquisition, Bikaji experienced a remarkable surge in its share price, reaching an impressive 52-week high at INR 468.95 on the BSE on Wednesday, July 19. The stock touched the upper circuit, indicating a significant upswing. Furthermore, the announcement of the acquisition led to a remarkable increase of over 10 times in the trading volume of Bikaji’s shares during the early hours of Wednesday’s trading session.

According to a Frost & Sullivan report, the Indian snacktionary industry is presently valued at INR 4.24 Lakh Cr, with a revenue of INR 2.43 Lakh Cr. Notably, it has achieved a Compound Annual Growth Rate (CAGR) of around 8.3% from FY15 to FY22. The industry is projected to maintain its growth momentum and is expected to grow at a CAGR of 8% over the next five years, reaching a substantial valuation of INR 5.8 Lakh Cr.

Simultaneously, the market for Indian savory snacks was valued at INR 75,100 Crore in the year 2022. It is projected to grow at a compound annual growth rate (CAGR) of 13%, reaching INR 1.22 Lakh Crore by the year 2026.

Advertisement

Tim Hortons extends reach in Mumbai: Introduces online delivery via Swiggy

0
Tim Hortons
Tim Hortons (Representative Image)

Tim Hortons, the renowned coffee and fast-food chain, has announced its plans to broaden its online delivery coverage in Mumbai. In an exciting development, Tim Hortons has officially launched its online delivery services on Swiggy, starting from July 15th. This expansion enables customers in Mumbai to easily order their beloved Tim Hortons treats and beverages through Swiggy, right from the comfort of their own homes.

In August 2022, Tim Hortons, a well-known Canadian coffee brand founded in 1964, ventured into the Indian market, commencing its operations in Delhi with a specific focus on the northern region of India. The brand’s strong Canadian identity, combined with the Indian population’s fondness for global flavors, has significantly contributed to its escalating popularity nationwide.

Prior to its debut, Tim Hortons prioritized generating awareness using digital platforms, with a particular emphasis on social media, to reach distinct audience segments and establish a distinctive brand identity. Tim Hortons has already opened nine stores in the National Capital Region (NCR), two in Mumbai, and six in Punjab. Moreover, the company has ambitious intentions to expand its presence to Pune and Bengaluru.

Read More: Tim Hortons continues rapid growth in India with addition of two new stores, including first airport outlet

Tim Hortons, boasting a global network of 5,600 restaurants, has successfully expanded its presence in India with a remarkable tally of 17 stores spread across five major cities.

The coffee brand is making dedicated efforts to engage with Indian consumers across multiple platforms, employing digital marketing, social media, and word-of-mouth strategies. Furthermore, they are tailoring their products and marketing approaches to cater to the unique preferences of the Indian market. An example of this is their recent introduction of a Mumbai-specific menu, which showcases locally inspired delicacies such as Baida Cigar Rolls and Pinwheel Samosa.

Tarun Jain, CEO of the Tim Hortons franchise in India, said, “The idea is to get into a certain geography and go into all the major cities in that geography. If you look at North India as one region, then between Delhi, Noida, Gurugram, and then going into Ludhiana and Patiala, the point is that you go into other cities in a certain geography as well and don’t restrict yourself to Mumbai or Delhi.”

The franchise has set its sights on establishing a formidable footprint in various regions throughout India, with a target of introducing 120 stores by the year 2026.

Advertisement

Bira 91 and Accenture team up to drive digital transformation and fuel business growth

0
Bira 91
Bira 91 (Representative Image)

Bira 91, the renowned Indian premium beer company, recently revealed its partnership with Accenture with a shared goal of fostering growth, enhancing business agility, and expediting innovation through an enterprise reinvention program.

As part of its transformation strategy, Accenture is collaborating with Bira 91 to design and deploy a digital core that revolves around data, artificial intelligence, and machine learning. This ambitious initiative will be implemented through SAP S/4HANA, allowing Bira 91 to completely reinvent its enterprise by seamlessly integrating various technology platforms.

Central to this transformative endeavor is the adoption of cloud technology, which promises to revolutionize how data is accessed and utilized within the organization. By increasing data visibility and accessibility across the company, this sophisticated technology platform will empower Bira 91’s decision-makers and pave the way for heightened productivity.

Speaking on the collaboration, Ankur Jain, CEO and Founder of Bira 91 said, “The collaboration with Accenture is yet another step towards catalysing Bira 91’s digital transformation journey. We believe that going digital will play a critical role in driving efficiency, achieving business growth and fulfilling our mission to bring flavorful beers to consumers worldwide at speed and scale.”

Furthermore, in an effort to streamline operations and unlock the full potential of enterprise data, Accenture has been enlisted to assist in the redesign of Bira 91’s master data management (MDM) system. The goal is to create a unified and integrated data model that spans across all business processes and applications, ensuring the establishment of one trusted version of the truth.

By integrating Bira 91’s data lake with SAP S/4HANA®, the beer company will gain access to intelligent search and analytics capabilities. This integration will enable Bira 91 to extract valuable insights from its data, thereby maximizing the value derived from its information resources.

Moreover, the implementation of the new platform is expected to revolutionize business processes within the company. Through operational streamlining and increased automation, Bira 91 aims to enhance its efficiency significantly. Additionally, the platform’s ability to optimize asset utilization and improve cash flows will further contribute to the company’s overall growth and success.

“In the current environment of market volatility and supply chain disruptions, responding to ever-changing consumer needs fast is critical to business resilience. By using a robust data-driven technology platform, Bira 91 will have the insights needed to inform core business decision-making and be better positioned to achieve its ambitious expansion targets,” Manish Gupta, Managing Director and lead for Accenture’s Products group in India added.

Advertisement

Heineken UK commits to net zero emissions with £25 Million investment in Manchester brewery

0
Heineken
According to Heineken, it is the first beverage company of this scale in the UK to install this technology. (Representative Image)

Heineken UK has unveiled plans to invest £25 million in its Manchester brewery, aiming to incorporate heat pumps for the purpose of curbing carbon emissions.

The investment forms a crucial component of Heineken’s worldwide aspirations to achieve net zero emissions in scopes 1 and 2 by 2030, encompassing its production facilities in Manchester, Tadcaster, and Hereford in the UK, as well as addressing emissions across the entire value chain in scope 3 by 2040.

The investment package, comprising a £3.7 million grant from the UK Government’s Department for Energy Security and Net Zero, will be utilized to implement cutting-edge technology aimed at capturing heat from diverse sources. One notable source is the on-site refrigeration units. The captured heat will be repurposed and distributed to power various brewing stages, including mashing, pasteurization, and the cleaning of returnable kegs.

Upon completion, the installation is projected to achieve a roughly 45% decrease in gas consumption at the site, consequently reducing carbon emissions. This technological advancement marks a significant milestone in the brewery’s commitment to curbing its carbon footprint. Previously, gas was relied upon to generate the necessary heat for specific stages of the brewing process.

Boudewijn Haarsma, MD at Heineken UK, said, “We’ve been around for 150 years, and if we want to be here in another 150 years, we need to act now to deliver on our sustainability ambitions…This announcement is hugely positive and represents a sizeable inward investment from Heineken into UK decarbonisation. It builds on our wider company-wide efforts to reduce our emissions as we continue to work towards our global ambitions to reach net zero across our production sites (scope 1 and 2) by 2030. We will not get there alone, we know collaboration with partners will be key.”

“With the city of Manchester’s ambition to reach net zero by 2038, we want to play our part in this journey for the city and its people, and to share the learnings we gather along the way,” he added.

Lord Callanan, Minister for Energy Efficiency and Green Finance, said, “Heat pumps are key to helping us to decarbonise our heating, and I’m delighted to see government funding go towards such an innovative scheme that will help cut emissions and show other businesses how to move away from costly fossil fuels.”

The brewery produces over seven hundred million pints of Heineken, Birra Moretti and Foster’s per year, and already uses electricity exclusively from renewable sources, as well as being the first Heineken site globally to roll out the ‘Green Grip’ cardboard toppers to replace plastic rings in 2020.

According to Heineken, it is the first beverage company of this scale in the UK to install this technology.

Advertisement

UK alcoholic drinks manufacturer ICB acquired by Kliro Capital Partners, securing full ownership

0
Intercontinental Brands
(Representative Image)

Intercontinental Brands (ICB), a UK-based independent alcoholic drinks manufacturer, has been acquired by Kliro Capital Partners, an investment company, securing 100% of the share capital.

ICB is a prominent UK-based company engaged in the production and distribution of alcoholic beverages. Their wide range of brands encompasses popular choices such as Apollo passionfruit liqueur, Cactus Jack, Veroni Amaretto, V-Kat, Hawksbill Rum, Rozél Vodka, and Bella Apertini. Annually, the company manufactures and delivers more than 2.5 million cases of alcoholic drinks, available in nearly 400 different stock-keeping units (SKUs) and various formats.

Warren Scott, Founder of Kliro Capital Partners, commented, “We are delighted to have completed the acquisition of ICB. It is a good business with a strong leadership team and we believe that there is significant potential for growth both in the UK and beyond.”

“We are committed to working closely with the ICB team to maximise the company’s potential by driving the pursuit of excellence in the drinks industry. This is the first step in our strategy to create a leading group supplying a diverse range of drinks products to UK retailers and third-party brand owners,” he addded.

In July of the previous year, Kliro Capital Partners, a seasoned player in the beverage sector, decided to sell its stake in Quintessential Brands Group. Following this divestment, the team at Kliro has actively been searching for investment opportunities within the UK spirits industry. Their aim is to provide support, foster development, and facilitate organic growth and additional acquisitions for a spirits business in the UK.

Quintessential Brands boasts an impressive collection of brands, featuring renowned names such as Greenall’s gin, Ophir gin, Bloom gin, and The Dubliner Irish whiskey.

Simon Witham, whose recent positions formed part of the senior executive team at Quintessential Brands, will be joining ICB as interim managing director.

He said, “I am excited to be joining ICB at this important milestone in the company’s history. I believe that there is significant potential for growth, and I look forward to working with the team to build on the company’s success.”

Advertisement

Delhi high court dismisses Pernod Ricard’s petition, upholds refusal to renew liquor license

0

The Delhi high court on Tuesday dismissed a petition filed by French spirits major Pernod Ricard, challenging the refusal of the city government to renew its liquor sales license in the national capital. Justice Prathiba M Singh, ruling that the writ petition was not maintainable, directed Pernod Ricard India Pvt Ltd to seek recourse with the appellate authority under the excise law to address their grievance.

On April 13, the Department of Excise denied the liquor company’s L1 license application due to ongoing investigations regarding their alleged involvement in the Delhi excise scam.

Read More: Delhi authority refuses to renew Pernod’s license to sell liquor, citing violations and investigations

In Justice Singh’s comprehensive 27-page verdict, she noted the gravity of the allegations against the petitioner company and its employees. These accusations cannot be simply disregarded, as they hold significance not only in the context of the liquor business and excise license but also strike at the core of corporate governance.

According to the court, the Licensing Authority expressed the view that the petitioner and its employees lacked good moral character based on the allegations against them. The allegations also revealed a criminal background due to ongoing criminal proceedings initiated by the CBI and ED. This criminal background would legally disqualify them from obtaining a license.

“In the case of a corporate entity like the Petitioner, whose employees are not claimed to have acted in their individual capacity and continue to remain in the employment of the Petitioner, the said allegations could not have been brushed aside by the Licensing Authority. Moreover, the allegations also reveal that the employees represented themselves to be acting for Pernod Ricard. The allegations go to the root of good corporate governance of a company like the Petitioner,” the court said.

“One of the Petitioner’s employees, Mr Manoj Rai, has been mentioned as one of the accused (in CBI FIR). However, he has not been arrayed as an accused in the charge sheet arising out of the FIR… In a supplementary complaint filed by the ED, Mr Binoy Babu, who is employed as a regional manager with the Petitioner, was named as an accused. In the said supplementary complaint, the Petitioner is also arrayed as an accused,” noted the court.

The court expressed its opinion that the current case necessitates a thorough examination of facts and does not fall within the realm of discretion that should be exercised under the writ jurisdiction. Therefore, the court granted the petitioner an opportunity to approach the appellate authority.

“The entire matter shall have to be thrashed out in a substantive appeal which is maintainable under Section 72 of the Excise Act, 2009. Therefore, the question whether or not the Petitioner is entitled for grant of L-1 licence under the provisions of Excise Act, 2009 and Rules therein is left open to be decided by the Appellate Authority,” the court said.

To ensure a fair hearing for the petitioner before the appellate authority, the court mandated the provision of all pertinent documents relied upon by the Licensing Authority.

The revised statement states that the appellate authority is required to provide the petitioner with an opportunity for an oral hearing. The petitioner must submit the appeal within a two-week period, and the appellate authority must issue a verdict within one month of the hearing.

Pernod Ricard India has been accused of providing financial assistance to certain retailers in Delhi to increase the presence of its brands. Allegedly, officials from the company offered bank guarantees as part of this arrangement.

In November of last year, Benoy Babu, an executive at Pernod Ricard, was apprehended by the Enforcement Directorate (ED) in connection with a money laundering investigation linked to the Delhi Excise Policy 2021-22, which has since been abolished.

The trial court previously stated that the oral and documentary evidence indicated that Babu played a pivotal role in the decision made by Pernod Ricard. This decision involved providing corporate guarantees amounting to INR 200 crore for loans obtained by other members of the cartel from HSBC Bank.

According to the trial court’s ruling, this action was deemed an investment aimed at acquiring dominance in the retail liquor industry and attaining the company’s highest market share in the sale of alcoholic beverage brands.

The money laundering case of the ED originated from an FIR filed by the Central Bureau of Investigation (CBI). The CBI registered the FIR following a recommendation by Delhi Lieutenant Governor V K Saxena, initiating an investigation into the matter.

The policy, initially implemented by the Delhi government on November 17, 2021, was later revoked in September 2022 following allegations of corruption.

Pernod Ricard stands as the second-largest wine and spirits company globally, boasting an extensive portfolio of more than 200 esteemed brands. Among these renowned labels are 100 Pipers, Chivas Regal, The Glenlivet, Absolut, Havana Club, and Jacob’s Creek. Pernod Ricard also takes pride in its ownership of esteemed Indian brands like Blenders Pride and Royal Stag.

Advertisement

Bakingo makes a sweet entrance into Mumbai, bringing gourmet cakes to the city

0
Bakingo
Bakingo (Representative Image)

Bakingo, the renowned online bakery brand, is thrilled to announce its grand entrance into Mumbai, India. This exciting expansion brings with it a delectable assortment of gourmet cakes that are destined to tantalize the discerning taste buds of the city. With an unwavering commitment to excellence, innovation, and customer satisfaction, Bakingo is poised to redefine Mumbai’s culinary landscape, revolutionizing it one mouthwatering creation at a time.

Positioned as the epitome of perfection in the realm of online bakeries, Bakingo has successfully captured the admiration of customers across the nation with its wide array of delightful confections. Excitingly, the residents of Mumbai can now immerse themselves in the captivating world of Bakingo, where exquisite gourmet cakes are meticulously crafted to tantalize the senses and enhance every celebration to unprecedented levels of grandeur.

Bakingo stands out from the rest with its exceptional delivery service, providing an unrivaled experience. Whether you’re in need of an urgent cake or aiming to surprise someone dear at midnight, Bakingo has you fully covered. Offering both same-day delivery and midnight delivery options, we ensure your cake arrives fresh and enticing precisely as scheduled. Moreover, our talented artisans are adept at crafting bespoke cakes that perfectly match your individual preferences, all within an impressive turnaround time of only 24 hours.

Himanshu Chawla, Founder of Bakingo said, “We are thrilled to introduce Bakingo to the vibrant city of Mumbai, known for its diverse culinary scene. At Bakingo, we understand that cake is not just a dessert; it’s an experience. Our gourmet cakes are a harmonious blend of flavors, artistry, and unparalleled quality. Our team of expert bakers and pastry chefs have honed their craft to perfection and we aim to redefine the way Mumbaikars celebrate special occasions with cakes that are a testament to indulgence.”

Advertisement

Myprotein launches new range of nutritional offerings tailored for Indian consumers

0
Myprotein
Myprotein (Representative Image)

Myprotein, the leading worldwide brand for online sports nutrition, recently unveiled a range of three cutting-edge products designed specifically for the Indian market. With a focus on Clear Whey, Pre-workout, and Keventers categories, these new offerings cater to the nutritional needs of Indian consumers while providing a diverse selection of delicious flavors. These additions empower fitness enthusiasts in India to pursue their individual fitness objectives with confidence.

With an unwavering dedication to fulfilling the nutritional requirements of Indian consumers, the trio of fresh offerings caters to the requirements of fitness enthusiasts, empowering them to boost their energy levels, enhance nutrient intake, and meet the demands of their workouts. The Pre-workout selection enables consumers to invigorate themselves 30-60 minutes before exercising, while the Clear Whey series aids in muscle development and upkeep.

Moreover, by prioritizing the satisfaction of every customer’s taste buds, the Clear Whey range with reduced sugar content not only guarantees a pleasurable flavor experience but also delivers a remarkable 20g of protein per serving. These delectable Clear Whey flavors include Pineapple, Blood Orange, Mango, Coconut, Cranberry Raspberry, and Peach tea. Furthermore, Myprotein is excited to introduce the highly anticipated Keventers butterscotch variant, catering to the protein needs of fitness enthusiasts in India while offering a rich and flavorful butterscotch alternative.

These exciting flavors will arrive on Indian retail shelves in the coming weeks, following clearance from the APHA and FSSAI, ensuring quality and safety standards are met.

Sudeshna Saha, Regional Manager, Myprotein India said, “We are particularly thrilled to introduce these new products to our Indian consumers, catering specifically to their nutrition needs and flavor preferences. With the launch of Clear Whey, Pre-workout, and the exciting addition of the Keventers Butterscotch flavor, we aim to empower the fitness community in India to align their goals and achieve optimal results while enjoying a range of delicious flavors. We are committed to providing high-quality supplements that support energy, nutrient, and muscle demands, helping individuals on their fitness journey. With health certificate clearance from the APHA and FSSAI in place, the products will be available to Indian consumers soon.”

Advertisement