Zavya, a jewellery brand, has appointed Ravi Malani, a former senior executive from Snapdeal, as its new Co-Founder.
Ravi Malani, the new Co-Founder of Zavya, stated, “I’m excited to join Zavya in its mission to make everyday fine jewellery both accessible and elegant for every woman. The Indian fine jewellery market offers a fantastic opportunity for Zavya. Through this partnership, I aim to enhance our current silver jewellery offerings and explore new avenues in the gold and lab-grown diamond sectors.”
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Zavya plans to launch strategic initiatives to strengthen the brand identity, cultivate valuable partnerships with celebrities, and streamline the omnichannel retail experience. The company anticipates that Malani’s varied experience at Snapdeal, where he managed performance marketing and led projects in analytics and growth strategies, will greatly contribute to Zavya’s strategic direction and team leadership.
Zavya’s Founder and CEO, Poem Kabra, said, “I’m thrilled to welcome Ravi as Zavya’s co-founder and COO. His proficiency in e-commerce aligns with our mission and will help Zavya become a leader in the fine jewellery industry. My abilities are complemented by Ravi’s, who supports our decisions to diversify and expand our product offering, form important alliances, and give our clients a smooth omnichannel experience. We have faith that Ravi’s successful track record at Snapdeal will play a key role in Zavya’s inventive success within the sector.”
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