In an effort to enhance the tourism and hospitality industry in Uttar Pradesh, the state’s tourism department launched an innovative portal for classifying star hotels in Lucknow.
The new system classifies hotels and resorts into five tiers, namely platinum, diamond, gold, silver, and bronze. Minister Jaiveer Singh, who oversees tourism and culture, revealed the introduction of this system at the Tourism Department Directorate. Singh highlighted that the classification would be determined by factors such as quality, services, overall facilities, and guest experiences, with the goal of advancing the hotel business.
The latest system categorizes hotels and resorts into five tiers—platinum, diamond, gold, silver, and bronze. Minister Jaiveer Singh, responsible for tourism and culture, announced the launch at the Tourism Department Directorate. Singh emphasized that the classification would be based on quality, services, overall facilities, and guest experiences, aiming to propel the hotel business forward.
Singh emphasized the diverse benefits of this classification system, pointing out that hotels meeting the criteria would receive a range of incentives, subsidies, and industry-standard tax benefits. This would enhance their recognition and support within the industry.
Highlighting the benefits of the system, the minister underscored its aim to bolster the state’s hospitality industry by expanding the availability of hotel rooms. Additionally, he mentioned that hotels and resorts providing exceptional facilities would qualify for subsidies and incentives in line with industry standards.
Singh remarked that Uttar Pradesh is renowned for its cultural heritage, historical landmarks, and lively cities. He highlighted the state government’s ongoing efforts to promote the tourism industry. Explaining the new revised classification system, he mentioned that the designations of platinum, diamond, gold, silver, and bronze align with the traditional star ratings in the hotel industry, corresponding to 5 Star, 4 Star, 3 Star, 2 Star, and 1 Star classifications for hotels.
The updated hotel classification aims to streamline the selection process for tourists and foster elevated service standards among hotels, as stated by him.
The tourism minister announced that the hotel industry can engage in the ranking system and obtain additional information about the new classification system through a dedicated online portal launched by the UP Tourism Department. Interested parties can apply for the new classification system by submitting their applications on the portal with a minimal requisite fee.
The Uttar Pradesh State Tourism Development Corporation will serve as the central agency for executing the new classification system in the state. According to him, the updated classification is expected to draw increased tourist interest and stimulate investment in the state’s hospitality sector.
