The House of Biryan, a restaurant chain, has announced plans to open more than 40 new locations within the next 18 months. Having successfully secured $1 million in capital from prominent private equity firms such as Softbank, Goldman Sachs, and CVC Capital, the company aims to raise an additional $2 million in the upcoming quarter to support its expansion.
Mohammed Bhol, Co-Founder and CEO, said, “Biryani is more than just a dish; it’s a cultural icon. We’re not just serving food. We’re creating an experience – a platform where traditional recipes meet an innovative approach to making your own biryani.”
In 2023, the company reported the addition of 80,000 new customers, translating to a monthly income of INR 28 lakh per store. The House of Biryan (HOB) accomplished this feat operating as a cloud kitchen, managing over 120 daily orders with an average order value ranging between INR 700-800. This operational model resulted in an annual revenue of INR 3.2 crore per shop.
Bhol credited their success to biryani‘s unique position as a distinct category, driven by robust consumer preferences for flavor, protein, and add-ons. He emphasized that the platform’s personalized approach, commitment to flavor, consistency, and friendly communication significantly contribute to its increasing popularity among Generation Z.
“Our platform’s success is high repeat frequency and word-of-mouth publicity, resulting in a revenue base of $2.2 million (INR 20 crore) within 12 months, despite only having two kitchens in the first six months,” Bhol explained.
Looking ahead, Bhol emphasized the company’s aim to solidify its position as the market leader in India, with a focus not just on building a business but on creating a lasting legacy.
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