Expanding its reach further, Tasva, the ethnic menswear brand, has made its mark in Kolkata with the unveiling of its latest store at Woodburn Park, Elgin Road, according to a recent post by a company official on social media.
This marks the brand’s second outlet in West Bengal, the first being in Siliguri.
“Thrilled to unveil our latest Tasva | Aditya Birla Group x Tarun Tahiliani store in Kolkata, situated at Elgin Road! Kolkata, we invite you to experience our outstanding service and stunning designs,” shared Varun Sharma, head of retail operations at Tasva, in a LinkedIn update.
The store features a range of sherwanis, kurta jackets, Indo-western ensembles, and accessories perfect for festivals, parties, and weddings.
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Tasva is a venture under Indivinity Clothing, a collaboration between the renowned Indian designer brand Tarun Tahiliani and Aditya Birla Fashion & Retail Ltd (ABFRL). Launched in December 2021, Tasva specializes in ethnic menswear and debuted with its inaugural retail store located in Malleshwaram, Bengaluru.
In October 2022, Tasva expanded its presence into the e-commerce realm by partnering with Myntra, beyond its own online platform. Presently, the company boasts a network of over 60 stores spanning across more than 30 cities in India, as stated on its official website.
ABFRL, a fashion retail enterprise, is under the ownership of the Indian multinational conglomerate Aditya Birla Group. The company boasts a portfolio of brands including Louis Philippe, Van Heusen, Allen Solly, Peter England, and Pantaloons.
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