Swiss Military, a renowned global lifestyle brand, is set to establish its first fully owned manufacturing unit in India in Haryana with an initial investment of INR 56.5 crore. Swiss Military Consumer Goods Ltd said that it plans to establish its first fully owned manufacturing facility for luggage as well as travel gear in Faridabad, Haryana.
Covering an expanse of 1.21 acres with a constructed area spanning approximately 85,000 square feet, the envisioned facility will boast a production capacity of 1 million pieces per year, as stated.
The targeted completion for the manufacturing unit is within 8 months, expected to be achieved by December 31, 2024, with an initial investment of INR 56.50 crore.
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“By leveraging our own manufacturing capabilities, Swiss Military aims to underscore its dedication to modernizing the travel gear sector in the Indian market and streamlining the introduction of new products,” remarked Anuj Sawhney, Managing Director of Swiss Military Consumer Goods Ltd.
Additionally, he emphasized, “This initiative will substantially enhance our standing in the fiercely competitive global travel gear market. We firmly believe that this new facility will serve as a cornerstone in our pursuit of enduring growth and industry leadership.”
Sawhney noted that as domestic and international leisure and business travel make a vigorous comeback, the company has witnessed exceedingly robust growth in the luggage and travel gear segment.
He added, “This new initiative by Swiss Military is in line with our future vision of expansion both in India and abroad, while also contributing to the ‘Make in India’ movement.”
With a 30-year heritage as a global lifestyle brand, Swiss Military delivers premium and innovative products in 26 countries, boasting a diverse range of over 3,000 products across multiple sectors.
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