Starbucks, a US-based coffee chain, has opened its fifth store in Surat, as announced by a company official on social media. Positioned on VIP Road, it now stands as the 23rd Starbucks outlet in Gujarat.
“Incredibly excited to unveil the grand opening of our latest store in the diamond capital of the world – Surat, Gujarat. Starting off this fiscal year with the launch of a store in its inaugural month is truly remarkable,” shared Niyati Shah, Assistant Manager of Business Development at Starbucks India, in a LinkedIn update.
The store is situated at the International Wealth Centre, which serves as both a commercial and retail building.
Recently, the coffee retailer achieved a significant milestone in India by reaching 400 stores, with a new addition in Coimbatore at The Lakshmi Mills. With the goal of operating 1,000 stores in India by 2028, the company plans to open a new store every three days.
The Starbucks-branded coffee chain in India operates through a joint venture split evenly (50:50) between Seattle-based Starbucks Coffee Co. and Tata Consumer Products Ltd.
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In 2023, Starbucks expanded its presence in India by venturing into 15 additional cities and inaugurating 71 new stores.
The beverage giant aims to double its workforce, expanding to approximately 8,600 partners from the current 4,300. This expansion strategy includes venturing into tier 2 and 3 cities in India and introducing services such as drive-thrus, airport locations, and 24-hour store formats to meet the diverse needs of customers.
The company recently unveiled its first store within the premises of Delhi High Court in India.
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