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HomeNewsSoch brings ethnic fashion to new heights with its largest outlet in...

Soch brings ethnic fashion to new heights with its largest outlet in Bangalore

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Soch has opened its 45th store in Bangalore, strategically positioned on Commercial Street. Spanning 2000 sq ft, this new store is poised to become one of the largest Soch outlets in the city, catering to the diverse ethnic wear needs of Bangalore’s fashion-forward women.

Inaugurated in 2005, Soch marked its first appearance in Koramangala, Bangalore. Nearly two decades since its inception, the brand has demonstrated sustained expansion, with a presence extending to over 170 stores across 68 cities. Within Bangalore itself, the brand has established 45 Soch outlets strategically placed in pivotal locations and popular hotspots.

The recently opened store on Commercial Street will showcase Soch’s comprehensive collection, featuring sarees, churidar sets, dresses, kurtas, lehengas, and fusion wear. Designed to elevate the shopping experience for Indian women, this store embodies the blend of enduring ethnic wear with unmatched convenience.

Vinay Chatlani, Co-Founder and CEO of Soch Apparels Pvt Ltd, remarked, “This is a significant milestone moment for the brand. From the first store in Koramangala 18 years ago to now opening the 45th store in the city, it has been an amazing journey. Soch has received immense love from the style-conscious women of the city, and we continue to strive to give the city an unparalleled shopping experience.”

Surpassing the milestone of 150 stores in August 2022, Soch has firmly established its nationwide footprint, spanning 68 cities and serving over 30,000 pin codes via its e-commerce platform. Beyond standalone stores and online avenues, Soch extends its retail reach through shop-in-shop formats and prominent online marketplaces such as Amazon, Myntra, and Ajio.

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