Following their successful venture in Mumbai, Reliance Brands Ltd. (RBL) is now planning to expand its presence by launching two Pret A Manger coffee outlets in the National Capital Region (NCR) within the next two months, as disclosed by three individuals familiar with the company’s plans.
According to a source, the inaugural Pret A Manger store in northern India is set to open later this month at CyberHub, a prominent retail destination in Gurugram.
Following this, two additional sources have revealed that another café will be launched in Select Citywalk Mall, located in Saket, New Delhi, within the next two months.
According to a source, Reliance Brands has secured a 1,200 sq. ft. space on the ground floor of Select Citywalk mall. The location is adjacent to the H&M store and directly across from the Massimo Dutti store.
In April, Reliance Brands marked a significant milestone by inaugurating its first Pret A Manger café at Maker Maxity in Mumbai. This delightful establishment, spanning an impressive 2,567 square feet, faithfully recreated the iconic London shops that have become synonymous with the brand. As the month progressed, Pret A Manger continued its expansion in Mumbai with the opening of its second outlet at Phoenix Palladium Mall.
Read More: Reliance ventures into the coffee industry with the opening of Pret A Manger’s first shop in Mumbai
The size of the Select Citywalk store will be half of the company’s first Mumbai store due to space constraints in the mall, the other person said.
“Currently, the store is under fit-outs,” the first source said asking not to be named.
No response was received from a spokesperson at Reliance Brands in regards to the emailed questionnaire.
Pret A Manger is set to become the third prominent global coffee brand to establish a presence on the bustling ground floor of the popular shopping center in New Delhi, joining the ranks of Starbucks and Tim Hortons. The ever-expanding café scene also witnessed the opening of a branch of the French café Paul in Select Citywalk. Meanwhile, DLF CyberHub proudly boasts a lineup of renowned cafes, including Starbucks, Tim Hortons, Dunkin Donuts, and a plethora of other delightful options.
Select Citywalk made headlines recently as it welcomed Apple Inc’s inaugural store in New Delhi, marking the second company-owned and operated iconic store in India for the renowned Cupertino-based tech giant. The opening of this store follows the success of Apple’s first store in Mumbai and further solidifies their presence in the Indian market.
In the previous year, Reliance Brands announced its collaboration with Pret A Manger, a café chain that originated in London in 1986, to introduce the brand to the Indian market. With a strong foothold in multiple countries such as the UK, US, Hong Kong, France, Dubai, Switzerland, Brussels, Singapore, and Germany, Pret A Manger presently operates approximately 550 cafes worldwide.
Presently, the chain provides an extensive selection of sandwiches, baguettes, salads, and soups, alongside a diverse array of organic coffee, tea, shakes, and smoothies.
Established in 2007, RBL (Reliance Brands Limited) operates as a subsidiary of Reliance Retail Ventures Ltd. Its primary objective is to introduce and cultivate global brands within the luxury to premium segments of the fashion and lifestyle industries. RBL focuses on launching and developing these brands to cater to the discerning consumer market.
At present, RBL (Reliance Brands Limited) has formed a robust portfolio of brand partnerships that includes renowned names such as Armani Exchange, Bally, Bottega Veneta, Brooks Brothers, Burberry, Canali, Clarks, Coach, Diesel, Dune, EA7, Emporio Armani, Ermenegildo Zegna, G-Star Raw, Gas, Giorgio Armani, Hamleys, and many more. In India, RBL operates a total of 2,126 outlets, which are divided into 868 standalone stores and 1,258 shop-in-shops, providing a wide range of fashion and lifestyle options to customers.
