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Friday, December 20, 2024

Little Spoon expands into baby snack category with launch of organic Baby Puffs line

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Little Spoon, a US-based children’s nutrition brand, has ventured into the baby snacks category with the launch of its new organic Baby Puffs line.

Little Spoon’s Baby Puffs encourage self-feeding and aid in the development of fine motor skills in babies over six months. They come in two flavors and shapes: Kale Apple Curls and Banana Pitaya Rings.

The puffs were developed in collaboration with experts, including a speech pathologist, and designed to be larger in size compared to existing products on the market. This ensures that infants can maximize their skill-building experience while learning to pinch, grasp, and chew.

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The product line comprises only six organic, plant-based ingredients and is devoid of gluten, rice, seed oils, added sugars, and the nine main allergens. The shapes are crafted with meltability in consideration, intended to be effortlessly grasped, quick to dissolve, and soothing on tender, teething gums.

Angela Vranich, co-founder and chief product officer at Little Spoon, expressed that the company has long been considering entering the snacking segment. This latest launch marks its debut in this category.

ToniAnn Loftus, speech pathologist at Seaport Speech and Feeding, commented, “These puffs are so helpful when it comes to promoting functional feeding skills for little ones. The combination of textures, shapes, and yummy flavours make them a great snack for young eaters.”

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SnackTeam
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