Porta, a traditional Italian food company based in Canada, recently revealed its successful completion of a Series A funding round, amassing CAD 10.5 million (equivalent to approximately $7.935 million).
Porta emerged in 2021 as a fresh endeavor, brought to life through a collaboration between Terroni, an Italian restaurant brand based in Canada, and BrandProject, a venture capital fund. The funding for this venture was spearheaded by Terroni, along with its parent company Gruppo Terroni, BrandProject, and the Toskan Family Trust (TTFT).
Following Porta’s successful expansion into nearly 100 specialty grocery stores across Ontario, Canada, the funding acquired will be utilized to further fuel its retail growth and bolster its thriving direct-to-consumer operations.
Jason Cassidy, Founding General Nanager at Porta, said, “Our business continues to evolve into an omnichannel CPG company. This funding will allow us to continue to innovate on new product categories, expand into new markets and invest in strategic shopper and trade marketing initiatives.”
Porta presents genuine frozen ready meals crafted with high-quality Italian ingredients and locally-sourced components, ensuring an authentic dining experience. These delectable meals are conveniently prepared and can be savored in just 15 minutes or even less.
Cosimo Mammoliti, CEO of Gruppo Terroni, commented, “Our mission is to make every cook feel like a chef and we do that by making it easier to access, order and cook the best that Italy has to offer right in your home.”
Brett Toskan, President of TTFT, added, “Porta offers something unique to Canadians, which has allowed it to quickly differentiate itself from other home meal solutions. As an investor, we’ve been impressed by the rich history and passion for product quality that the Terroni team has, and by the strong team they have brought together. We look forward to supporting Porta in its continued growth.”