Chuk, a brand offering compostable tableware, has partnered with Zomato’s platform Hyperpure to promote the use of safer alternatives in food service packaging. Chuk’s compostable delivery and dine-in products will now be offered on the Hyperpure platform, but they are currently only available in Mumbai, Pune, and Ahmedabad.
According to a press release by the brand, Chuk is expanding its sales channels and collaborating with quick commerce companies to increase its presence throughout the country. The partnership with Hyperpure is part of Chuk’s efforts to establish itself as a safe and sustainable alternative in food service packaging.
Satish Chamyvelumani, Business Head, Chuk said, “With Hyperpure, Zomato is creating a platform that connects restaurants with suppliers for consistent access to fresh, high-quality produce. Completing deliveries using eco-friendly packaging that does not harm the environment is also a crucial tenet adopted by Hyperpure. This is exactly where Chuk enters the picture…by joining forces.”
“Chuk and Hyperpure will make huge strides in phasing out plastic containers from the delivery segment and usher in an era of safe, spill-free, bio-degradable packaging,” he added.
In 2017, Chuk was founded in Ayodhya as a brand that produces 100% compostable and biodegradable tableware made from sugarcane pulp. Their range of products is unbleached, eco-friendly, and free of carcinogens, providing a toxin-free option for consumers.
The brand also noted that their products are FDA-approved and can be used in the microwave, oven, and freezer.
Chuk’s parent company, Yash Pakka Ltd. (YPL), has over 35 years of experience in pulp manufacturing. Chuk primarily targets players in the catering and food ecosystem, such as quick service restaurants (QSRs), restaurants, cafes, hotels, food festivals, institutional catering, and party caterers.
Zomato’s Hyperpure is an initiative launched in April 2019 to supply restaurants with fresh, high-quality ingredients and supplies that meet strict hygiene standards.
