Blinkit, the quick commerce marketplace, has launched the Blinkit Franchise App aimed at assisting its franchise owners across the country, as announced by a company official on social media on Monday.
Blinkit anticipates that this initiative will foster better communication between franchise owners and their customers, enabling them to efficiently streamline business operations.
“Nothing beats the satisfaction of helping franchise owners grow their businesses and serve their community! I’m thrilled to share a brand new app we’ve built for this very purpose,” said Albinder Dhindsa, founder of Blinkit in a LinkedIn post.
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“The app is a first-of-its-kind in the quick commerce space—it improves the way our franchise owners connect with their customers while enabling them to build their business more efficiently,” he added.
At present, hundreds of Blinkit franchise stores are operational across 27 cities in India, managed and operated by emerging local entrepreneurs.
The app offers real-time, weekly, and monthly insights into crucial business metrics and customer concerns, along with visibility into store team attendance and performance. Moreover, it provides a transparent system to guarantee accurate and timely payouts.
The app can be downloaded from both the Google Play Store and the Apple App Store.
Blinkit, based in Gurgaon and previously known as Grofers India, was founded in 2013. In 2022, Zomato acquired the company in an all-stock deal worth INR 4,447 crore.
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