Swiggy, the food delivery platform, has unveiled its yearly summary report, providing valuable insights into the preferences and choices of India’s orders throughout the year. Biryani maintained its position as India’s preferred dish, securing the top spot as the most-ordered item on Swiggy for the eighth consecutive year.
In 2023, India recorded an impressive rate of 2.5 biryani orders per second, with Hyderabad emerging as the leading city in biryani consumption. Notably, every sixth order for the dish originated from Hyderabad, surpassing other cities in biryani preferences.
During the World Cup 2023 finals on November 19, India placed an order for 188 pizzas every minute.
The report also pointed out that user accounts in Chennai, Delhi, and Hyderabad led in placing orders, each having placed over 10,000 orders. The highest expenditure, in terms of value, came from a Mumbai user who spent INR 42.3 lakh on food.
During Durga Puja, Gulab Jamuns outpaced Rasgullas, securing over 7.7 million orders. As for the entirety of the nine-day Navaratri celebration, Masala Dosa consistently held its position as the most favored item in vegetarian orders.
The report highlighted that Bangalore claimed the title of the Cake capital of the country, with a staggering 8.5 million orders specifically for chocolate cake.
The report also provided data for Swiggy Instamart, its quick commerce vertical. The top-searched item on the platform was milk, followed by curd and onions.
“If you put all those who ordered from Swiggy Instamart’s top five cities in a country, it would be the 17th most populated in the world — Welcome to Insta-pur!,” it said.
The single highest order, valued at INR 31,748, was placed by a user in Chennai and included coffee, juice, cookies, nachos, and chips.
The biggest order, in terms of volume, was made by a user from Jaipur who placed 67 orders on Swiggy Instamart in a single day. As for the quickest delivery, Swiggy Instamart set a record in Delhi by delivering a packet of instant noodles in just 65 seconds.
The report emphasized that users of Swiggy Dineout witnessed savings amounting to INR 300 crore.
