Bata India recently held an exclusive preview event in the capital to introduce the latest collection from the renowned footwear and accessories brand, Nine West, from New York. This event was a notable landmark as Bata India introduced Nine West to the Indian retail market. The event saw the presence of actor Chitrangada Singh and leading fashion influencers from Delhi, who presented the exciting new collection in all its glory.
Deepika Deepti, Bata India’s Marketing Head, expressed, “Our goal at Bata is to introduce the finest of global fashion to India, catering to our discerning clientele. Nine West, originating from New York City and renowned worldwide, stands as one of the most iconic brands globally. As it enters India through an exclusive partnership with Bata, we take pride in extending access to genuinely high-fashion and premium styles to all.”
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The latest Nine West collection draws inspiration from empowered women who aspire, lead, and achieve. It showcases iconic silhouettes and sophisticated designs, ranging from chic metallic stilettos to trendy monogram bags. Each item is meticulously crafted to meet the needs of fashion-forward women. This fresh collection is currently exclusively offered at Bata.com and handpicked Bata stores throughout India.
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In November 2023, Bata India announced a licensing and manufacturing agreement with Authentic Brands Group (Authentic) for Nine West. This arrangement gives Bata India the exclusive right to produce, sell, & distribute Nine West footwear and other products in India, bolstering the company’s trendy footwear and accessory portfolio.
By launching Nine West in India, Bata India strives to provide its customers with premium fashion styles, elevating its standing in the retail industry and bridging the gap between global fashion and Indian consumers.