Annapurna Swadisht, a packaged food manufacturing company, has acquired the mustard oil brand Arati from R R Proteins and Agro for INR 28 crore, marking its entry into the edible oil market.
The transaction will be financed partly through internal accruals and debt, subject to approval by the creditors.
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“We see this as a promising opportunity that fits with our company’s strategy to bolster our position as a major player in the packaged food sector, particularly in the semi-urban and rural markets of India,” stated Annapurna Swadisht’s managing director, Shreeram Bagla.
Annapurna Swadisht currently produces snacks and beverages. The brand asserts to have a presence in over 600,000 retail outlets in tier 3 and 4 markets across Bihar, West Bengal, Assam, Odisha, Jharkhand, and Uttar Pradesh.