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Aldi takes on Domino’s with launch of new pizza delivery service in the UK

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The Aldi supermarket chain is set to introduce its very own pizza delivery service, marking the debut of its Ultimate Takeaway collection, drawing inspiration from the popular flavors found at Domino’s Pizza.

As stated in Aldi’s official press release, the upcoming pizzas will be offered at a significantly lower price point, coming in at just £3.99 each, which is an astonishing 83% less expensive than Domino’s.

Aldi’s new offerings feature three flavors inspired by Domino’s: The Meaty One (524g) resembling Meateor, a delectable blend of sizzling sausages and meatballs; The Banger (462g) akin to Absolute Banger, a flavorful hotdog delight with a spicy twist; and The Texas Style BBQ Chicken & Bacon (502g) drawing inspiration from Texas BBQ, showcasing zesty BBQ sauce, tender chicken, and smoky bacon. Each of these delightful pizzas, consisting of 8 slices, is priced at just £3.99.

Nevertheless, the pizza delivery service has limited availability, exclusively offered on October 3rd between 5 PM and 9 PM. This service is specifically being rolled out in prominent student hubs across the UK, including Manchester, Edinburgh, and Cardiff. In sync with Fresher’s Week, pizza enthusiasts residing in designated postcodes will have the opportunity to pre-schedule their delivery time slot via the dedicated website, with bookings commencing this week.

“With prices of takeaways soaring, we’re excited to be able to offer shoppers delicious pizzas at a fraction of the price of expensive high-street chains. The quality ingredients and affordable price of the Ultimate Takeaway range will no doubt change people’s idea of the supermarket pizza,” Julie Ashfield, Managing Director of Buying at Aldi UK, said.

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