The 38th installment of AAHAR – the International Food and Hospitality Fair, is a collaborative effort led by the India Trade Promotion Organisation (ITPO), with backing from the Ministry of Food Processing Industries, Government of India, Agriculture and Processed Food Products Export Development Authority (APEDA), and key industry associations. This event, taking place at Bharat Mandapam, New Delhi, started on March 7 and will continue until March 11, 2024.
In recent years, the show has experienced remarkable growth, solidifying its status as the premier gathering for international vendors and sourcing experts. Beyond facilitating new business ventures, the fair provides avenues for technological advancement, skill enhancement, and collaborative endeavors.
This year, the exhibition is taking place across an area of 110,000 square meters, compared to 90,000 square meters last year, leading to a rise in participation from 1500 to 1600 attendees. This includes representation from overseas companies hailing from 12 countries, namely China, Germany, Iran, Italy, Japan, Nepal, Russia, Sweden, Taiwan, Turkey, Turkmenistan, and the UAE.
The burgeoning sector of “Plant Based Foods” is also featured at AAHAR, adding another layer of attraction for visitors.
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The exhibition profile is categorized into distinct sections across various halls: Foreign Participation and FIFI Pavilion (Hall 1 GF), Confectionery & Bakery Products & Ingredients, ICMA (Hall 2 GF& FF), APEDA Pavilion (Hall 3 GF), Spices, Condiments Ingredients & Agri Produce (Hall 3 FF), Organic, Processed Food, Ingredients, Spices, Farm Produce, Fresh Fruits & Vegetables, Meat Products (Hall 4 GF& 4FF), Organic Processed Food, Ingredients, Spices, Farm Produce, Fresh Fruits & Vegetables, Meat Products, Chocolate Products (Hall 5 GF), Culinary Art India Show by Indian Culinary Forum (Hall 5 FF), Bakery Heavy Machinery Equipment, Tentage & Décor, Packaging, Kitchen & Hotel Equipment (Hall 6, Hall 7 (A-H)), Kitchen & Hotel Equipment, Refrigeration (Hall 8-11, 12 & 12A, 14), Hospitality, Décor, Housekeeping Products, Gift Items (Hall 14FF), and Hospitality, Décor, Housekeeping Products, Gift Items, Mist Coolers, Coolers & Fans (Open Area).
Once again this year, a significant turnout of trade visitors is anticipated at the fair. This encompasses key figures from the hotel and hospitality sector, such as CEOs, General Managers, Executive Chefs, Executive Housekeepers, Purchase Managers, and F&B Managers. Additionally, senior officials from both the Central and State Governments, as well as individuals from the catering industry, academic institutions, and hotel management professionals, are expected to attend the event.
In addition to gaining insights into new government initiatives, reforms, and schemes related to the food and hospitality industry, the fair provides an ideal platform for the business community. It allows them to stay updated on the latest trends, tastes, and technologies, expand their network with leading suppliers and manufacturers, connect with decision-makers, trade partners, and distributors, and meet esteemed buyers from across the globe. With a focus on unveiling India’s export potential, the fair holds significant importance, particularly amidst the Union Government’s emphasis on promoting the agricultural community and the MICE (Meeting, Incentive, Conference, and Exhibition) sector, which complements the hospitality segment.
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