Wipro Consumer Care & Lighting, a rapidly expanding global FMCG company, is delighted to unveil the inauguration of its state-of-the-art Research and Innovation hub in Bengaluru. Situated at the sprawling Wipro House campus in Koramangala, this cutting-edge center reflects Wipro’s unwavering dedication to propelling its Foods Business to new heights.
Wipro Consumer Care and Lighting announced its foray into the Foods Business in 2022, and since then, has made planned acquisitions with Nirapara and Brahmins in the spice and ready-to-eat category, aiming to solidify its position in its core markets down south. Wipro plans to grow organically with its food brand in the works, and keeping that in mind, the R&D facility aims to accelerate innovation and product development for the Foods Business.
Commenting on this latest development, Vineet Agrawal, CEO of Wipro Consumer Care & Lighting and MD of Wipro Enterprises, said, “With the ever-changing consumer preferences and an increasingly competitive market landscape, investing in research and innovation is paramount for us as we step into the highly competitive foods business. The establishment of this state-of-the-art Food Research and Innovation centre reaffirms our dedication to delivering high-quality and innovative food products to consumers across our markets.”
“Wipro Foods Business Research and Innovation centre is a testament to our commitment to promoting innovative, healthy and tasty foods”, added Anil Chugh, President – of Foods Business. “We envision this centre to become a hub for collaborative ideation, where the consumer is at the centre of developing tasty products. We thus have a one of its kind integrated research facility which includes a sensory unit, a state-of-the-art kitchen and a high-end analytics lab – all under one roof.
The establishment features top-tier infrastructure, complete with a state-of-the-art Innovation hub encompassing a dedicated sensory laboratory, research facility, advanced culinary workspace, and a highly skilled ensemble of food scientists, researchers, chefs, and specialists. This hub will prioritize the conception and advancement of novel food items, commencing with the snacks category, thereby enriching and diversifying our comprehensive food product lineup.
Furthermore, the Research and Innovation center will foster collaborations with nearby universities, research institutions, and technology partners to harness the most recent breakthroughs in the food industry. By integrating sustainable and environmentally conscious practices into product development, we aim to create food offerings that are not only innovative but also responsible towards our planet.
Wipro Consumer Care and Lighting, a division of Wipro Enterprises, stands as one of India’s most rapidly expanding FMCG enterprises. Their extensive business portfolio encompasses personal wash products, toiletries, facial care items, home care products, electrical wire devices, domestic and commercial lighting, seating solutions, and a recent foray into the Foods business. With more than 10,000 dedicated employees and an impressive 52% representation of women employees worldwide, Wipro Consumer Care holds a strong brand presence, commanding substantial market share in both India and Southeast Asia. Additionally, the company’s reach is steadily growing across Africa and the Middle East, aided by an impressive 51% of its revenue derived from international ventures.
