Usha International, a leading brand in the consumer durables sector in India, has introduced a set of five cutting-edge kitchen appliances as part of its latest premium iChef collection. The launch event occurred at the Reliance Digital store located in JVPD Scheme, Juhu, Mumbai.
This new product line is thoughtfully crafted to offer state-of-the-art culinary technology and timeless design, catering to modern consumers who are always in search of innovative solutions to enhance and enrich their cooking experiences.
Usha expanding their appliances in all regions:
These newly unveiled appliances will be exclusively available at select Reliance Digital retail stores across India, with a presence in major metropolitan areas such as Delhi NCR, Mumbai, Bangalore, Hyderabad, Chennai, Kolkata, Mangalore, Chandigarh, Kanpur, Lucknow, and Vizag.
Every one of these kitchen appliances is a culinary workhorse, enabling users to effortlessly craft indulgent, delightful, and healthy meals.
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Sachin Anand, Senior VP- Retail and Company Shop at Usha said, “This move reiterates Usha’s commitment to premiumisation and offers consumers the best-in-class technology that empowers them to make informed and healthy choices. Given their extensive reach and robust nationwide presence, Reliance Digital was the most obvious choice to collaborate with, and we are delighted to have them as our exclusive retail partner.”
Reliance Digital spokesperson said, “We at Reliance Digital constantly endeavour to bring the best and the latest in technology for our customers across India. With exclusive launch of the Usha iChef range, customers can now walk into our stores and experience kitchen solutions that are designed to not only deliver delicious meals but also uphold their commitment to a healthier lifestyle.”
