A beer brewery is set to open in Abu Dhabi, United Arab Emirates, this month, establishing itself as the first company authorized to legally produce alcohol in the region.
Scheduled for its grand debut this month, Craft, the microbrewery and gastropub by Side Hustle Brews, is set to open its doors in The Galleria Al Maryah Island in Abu Dhabi. Although the brand had been selling beers in the UAE and on Etihad Airlines flights, its brewing operations were previously conducted in the US.
In 2021, Abu Dhabi updated its alcohol licensing regulations, allowing license holders the privilege of producing beverages on-site for consumption within authorized venues.
The brewery is set to offer on-site crafted hops, grains, and cocktails courtesy of Side Hustle, the UAE’s pioneering craft alcohol brand, complemented by a menu featuring southern smokehouse and pub cuisine.
Side Hustle Brews & Spirits’ founder and CEO, Chad McGehee, said, “As founders of the local craft movement, we acknowledge the responsibility presented to us and are both humbled and thrilled to open Abu Dhabi’s first craft microbrewery”.
“We commit to delivering innovative and authentic F&B experiences worthy of the UAW’s high standards as we build Craft by Side Hustle into a brand the community can be proud to call their own.”