The Organic World (TOW), a South Indian grocery retail chain and flagship brand of Nimida Group, has opened its first store in Hyderabad,͏͏ located͏͏ in͏͏ Pragathi͏͏ Nagar.
Ambitious͏͏ Growth͏͏ Plans:
This͏͏ launch͏͏ aligns͏͏ with͏͏ the͏͏ company’s͏͏ goal͏͏ of͏͏ reaching͏͏ INR͏͏ 100͏͏ crore͏͏ or͏͏ establishing͏͏ 100͏͏ stores͏͏ by͏͏ the͏͏ end͏͏ of͏͏ 2025.
“Our͏͏ Hyderabad͏͏ store͏͏ is͏͏ just͏͏ the͏͏ beginning,”͏͏ said͏͏ Gaurav͏͏ Manchanda,͏͏ founder͏͏ of͏͏ Nimida͏͏ Group.͏͏ “With͏͏ more͏͏ than͏͏ 3,000͏͏ worry-free,͏͏ wholesome,͏͏ and͏͏ curated͏͏ grocery͏͏ options,͏͏ we͏͏ are͏͏ thrilled͏͏ to͏͏ empower͏͏ consumers͏͏ to͏͏ adopt͏͏ a͏͏ healthier͏͏ and͏͏ safer͏͏ lifestyle,͏͏ free͏͏ from͏͏ harmful͏͏ chemicals.”
Continue͏͏ Exploring:͏͏ The Organic World expands͏͏ millet͏͏ range͏͏ with͏͏ 11͏͏ new͏͏ categories,͏͏ adding͏͏ 70+͏͏ SKUs
Future͏͏ Expansion͏͏ into͏͏ Key͏͏ Markets:
The͏͏ organic͏͏ retailer͏͏ plans͏͏ to͏͏ expand͏͏ into͏͏ key͏͏ markets͏͏ such͏͏ as͏͏ Bengaluru,͏͏ Mysore,͏͏ Pune,͏͏ and͏͏ several͏͏ tier͏͏ 2͏͏ and͏͏ tier͏͏ 3͏͏ cities͏͏ across͏͏ India.
Founded͏͏ in͏͏ 2017,͏͏ TOW͏͏ currently͏͏ operates͏͏ 23͏͏ retail͏͏ stores͏͏ in͏͏ Bengaluru͏͏ and͏͏ Hyderabad,͏͏ providing͏͏ nearly͏͏ 3,000͏͏ products͏͏ across͏͏ food,͏͏ grocery,͏͏ personal͏͏ care,͏͏ and͏͏ home͏͏ care͏͏ categories.
Financial͏͏ Targets͏͏ Set͏͏ for͏͏ FY͏͏ 2025:
The͏͏ Bengaluru-based͏͏ company͏͏ aims͏͏ to͏͏ achieve͏͏ approximately͏͏ INR͏͏ 60͏͏ crore͏͏ by͏͏ the͏͏ end͏͏ of͏͏ fiscal͏͏ year͏͏ (FY)͏͏ 2025,͏͏ an͏͏ increase͏͏ from͏͏ about͏͏ INR͏͏ 35͏͏ crore͏͏ in͏͏ FY24,͏͏ according͏͏ to͏͏ Manchanda.
