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Friday, November 22, 2024

Tata Starbucks expands presence in Northern India with the opening of its first store in Agra

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Tata Starbucks Private Limited marked the opening of its 338th store in India today by launching a new store in Agra, Uttar Pradesh. This is the first Starbucks location in the historic city.

Tata Starbucks has opened its 338th store in India, located in the historic city of Agra, marking the company’s 42nd city entry and third location in Uttar Pradesh after Lucknow and Kanpur. The new store aims to provide customers with the iconic Third Place experience.

The newly opened store will provide both locals and tourists from around the world with a fresh venue to socialize with friends or work together while indulging in their preferred Starbucks drinks.

“We’ve had an incredible journey in India so far; this year we crossed the 40th city milestone, bringing our presence to 338 stores across the country. After having successfully opened our doors to customers in Lucknow and Kanpur, we are delighted and honored to bring Starbucks to Agra, a city so culturally rich and vibrant”, said Sushant Dash, CEO, Tata Starbucks Pvt. Ltd.

The recently opened Starbucks store in Agra showcases a design that pays homage to the city’s rich historical architecture and a deep passion for coffee. The store’s architecture is inspired by intricate detailing and ornamentation, featuring rounded arches and modern decorative elements on both floors.

As customers enter the store, they are welcomed by a Starbucks craft bar and a double-height arch that displays a custom tapestry created in partnership with local artist Hemakshi Devi. The tapestry, meticulously crafted by a team of local artisans, pays tribute to traditional embroidery techniques like Dhurrie and Zardozi.

The store offers Starbucks merchandise and free Wi-Fi to customers. Additionally, the company is launching the Starbucks Rewards loyalty program in the city, which offers rewards and personalized benefits to members who make Starbucks a regular part of their daily routine. To ensure a safe and convenient experience for customers, Tata Starbucks has introduced contactless order and payment methods such as Mobile Order and Pay through the Starbucks India mobile application.

SnackTeam
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