SMOOR, a leading luxury confectionery brand in India, has teamed up with Hangyo Ice Creams to͏͏ merge͏͏ their͏͏ premium͏͏ chocolate͏͏ offerings͏͏ with͏͏ Hangyo’s͏͏ ice͏͏ cream͏͏ innovations.͏͏ This͏͏ partnership͏͏ will͏͏ launch͏͏ an͏͏ array͏͏ of͏͏ gourmet͏͏ ice͏͏ cream͏͏ flavors,͏͏ aiming͏͏ to͏͏ enhance͏͏ the͏͏ dessert͏͏ experience͏͏ in͏͏ India.
Luxurious͏͏ Flavor͏͏ Offerings:
The͏͏ collaboration͏͏ introduces͏͏ a͏͏ range͏͏ of͏͏ luxurious͏͏ flavors͏͏ such͏͏ as͏͏ Black͏͏ Gold͏͏ Chocolate,͏͏ Roasted͏͏ Almond͏͏ with͏͏ Coffee,͏͏ Dry͏͏ Fruits,͏͏ Salted͏͏ Caramel,͏͏ and͏͏ Vanilla͏͏ Bean.͏͏ These͏͏ options͏͏ will͏͏ be͏͏ offered͏͏ in͏͏ 100͏͏ ml͏͏ and͏͏ 500͏͏ ml͏͏ takeaway͏͏ containers,͏͏ designed͏͏ for͏͏ both͏͏ personal͏͏ enjoyment͏͏ and͏͏ group͏͏ sharing.
Continue͏͏ Exploring:͏͏ Luxury͏͏ chocolate͏͏ brand͏͏ SMOOR plans͏͏ major͏͏ expansion͏͏ with͏͏ 50+͏͏ new͏͏ stores͏͏ in͏͏ tier-2͏͏ cities
Co-Branded͏͏ Launch͏͏ Experience:
To͏͏ mark͏͏ the͏͏ launch,͏͏ SMOOR͏͏ stores͏͏ will͏͏ display͏͏ a͏͏ co-branded͏͏ fridge͏͏ featuring͏͏ these͏͏ new͏͏ ice͏͏ cream͏͏ offerings.͏͏ This͏͏ partnership͏͏ is͏͏ anticipated͏͏ to͏͏ attract͏͏ fans͏͏ of͏͏ both͏͏ brands,͏͏ providing͏͏ a͏͏ harmonious͏͏ fusion͏͏ of͏͏ premium͏͏ chocolates͏͏ and͏͏ ice͏͏ cream.
“We͏͏ are͏͏ excited͏͏ to͏͏ team͏͏ up͏͏ with͏͏ Hangyo͏͏ Ice͏͏ Creams͏͏ to͏͏ offer͏͏ our͏͏ customers͏͏ a͏͏ fresh͏͏ level͏͏ of͏͏ indulgence.͏͏ This͏͏ collaboration͏͏ enables͏͏ us͏͏ to͏͏ carry͏͏ our͏͏ dedication͏͏ to͏͏ quality͏͏ and͏͏ innovation͏͏ into͏͏ the͏͏ ice͏͏ cream͏͏ realm,͏͏ providing͏͏ our͏͏ patrons͏͏ with͏͏ a͏͏ more͏͏ complete͏͏ luxury͏͏ dessert͏͏ experience,”͏͏ said͏͏ Vimal͏͏ Sharma,͏͏ Founder͏͏ and͏͏ CEO͏͏ of͏͏ SMOOR.
Exclusive͏͏ In-Store͏͏ Tastings:
To͏͏ celebrate͏͏ the͏͏ launch,͏͏ SMOOR͏͏ will͏͏ organize͏͏ in-store͏͏ events͏͏ featuring͏͏ staff͏͏ in͏͏ co-branded͏͏ aprons͏͏ who͏͏ will͏͏ offer͏͏ free͏͏ tastings͏͏ of͏͏ the͏͏ new͏͏ ice͏͏ cream͏͏ flavors.͏͏ This͏͏ will͏͏ give͏͏ customers͏͏ a͏͏ chance͏͏ to͏͏ sample͏͏ the͏͏ unique͏͏ creations͏͏ firsthand.
Sankeern͏͏ Pai,͏͏ Business͏͏ Development͏͏ Head͏͏ at͏͏ Hangyo͏͏ Ice͏͏ Creams,͏͏ commented,͏͏ “This͏͏ collaboration͏͏ seeks͏͏ to͏͏ establish͏͏ a͏͏ new͏͏ dessert͏͏ culture͏͏ that͏͏ merges͏͏ traditional͏͏ ice͏͏ cream͏͏ with͏͏ gourmet͏͏ chocolate͏͏ experiences.͏͏ We͏͏ encourage͏͏ customers͏͏ to͏͏ discover͏͏ an͏͏ entirely͏͏ new͏͏ realm͏͏ of͏͏ flavors͏͏ and͏͏ textures.”
This͏͏ collaboration͏͏ represents͏͏ a͏͏ major͏͏ advancement͏͏ for͏͏ both͏͏ SMOOR͏͏ and͏͏ Hangyo͏͏ Ice͏͏ Creams͏͏ in͏͏ delivering͏͏ premium͏͏ dessert͏͏ options,͏͏ setting͏͏ a͏͏ new͏͏ standard͏͏ in͏͏ India’s͏͏ luxury͏͏ dessert͏͏ market.͏͏ By͏͏ merging͏͏ their͏͏ expertise,͏͏ the͏͏ brands͏͏ provide͏͏ customers͏͏ with͏͏ a͏͏ distinctive͏͏ and͏͏ elevated͏͏ ice͏͏ cream͏͏ experience.
