Rolling Stone is venturing into the Indian hospitality industry in collaboration with Jay Jay and Kwality Restaurants Private Limited (JJAKRPL). JJAKRPL will introduce a Rolling Stone-themed Café & Bar and nightclub in Mumbai, with ambitions to extend this concept to various major cities in the coming five years.
“Over the past few years, the Indian market has evolved tremendously, paving the way for innovative hospitality concepts,” said Debashish Ghosh, managing director of International Markets at Penske Media Corporation (PMC). “We are excited to partner with JJAKRPL Restaurants to bring the Rolling Stone brand to life through experiential spaces in café, bar, and club formats, with a unique positioning for the Indian consumer.”
The Rolling Stone Café & Bar will showcase international cuisines, featuring a chef-curated menu that offers a contemporary twist on traditional dishes. Complementing the food, there will be an extensive bar selection with a wide array of cocktails, beers, and non-alcoholic beverages. The venue will boast lofty ceilings, generous seating, and a spacious stage designed for live performances. Moreover, patrons can enjoy iconic Rolling Stone magazine covers and other delightful surprises as they explore the café & bar.
The Rolling Stone nightclub is set to provide an immersive experience, uniting music enthusiasts and partygoers in the celebration of live music. The club’s doors will open at 11 pm, extending well into the early hours of the morning, and it will offer a selection of top-quality alcoholic and non-alcoholic beverages.
We’re thrilled to introduce the Rolling Stone Café & Bar and nightclub to the vibrant India Metropolitan market,” said Rohit Malhotra, CEO of JJAKRPL. “The concept isn’t just about food and music; it’s a fusion of culture and entertainment. We believe that this unique blend of offerings will allow fans and consumers to experience Rolling Stone in a new and authentic way. As far as expansion plans are concerned we will be opening 10 stores in the first five years and investment will be around INR 85 crore to INR 90 crore.”