Priyanka Chopra, who, in collaboration with Maneesh Goyal, established the New York eatery called “Sona” in 2021, is taking a step back from the venture, as revealed by People magazine. Priyanka’s representatives shared a statement with the publication, stating, “Priyanka has stepped away from her partnership at Sona.” The restaurant, however, will continue to operate as usual.
The statement added, “Starting this business will always be a proud and significant moment in her career” and said, “Bringing Sona to life will invariably be a proud and significant moment in her career. Priyanka has always endeavored to bring Indian culture to the fore through storytelling, whether that’s via engaging content for film and TV, or a beautifully plated dish that embodies the haute cuisine of India.”
Goyal remarked, “Even though Priyanka has moved away from the business, her fingerprints are all over Sona.”
He added, “While she will no longer be involved as a creative partner moving forward, she remains in the Sona family and we are excited for our respective new chapters ahead.”
Sona made its debut in March 2021 amid the backdrop of ongoing Covid-19 restrictions, yet swiftly amassed a substantial social media following. Priyanka frequently shared snapshots from the eatery and even played host to several familial gatherings there. In addition, she unveiled the Sona Home collection in 2022, encompassing an array of products including dinnerware, table linens, bar accessories, decor, and thoughtful gifts.
In the year 2021, Maneesh took to his social media and attributed Priyanka as the “creative force” behind the venture. He stated, “First, my kind friend @priyankachopra, who has been the creative force behind SONA. There is no one who better—and more boldly—personifies ‘global Indian’ than Pri. SONA is so lucky to have her in our corner. From the design, to the menu, to the music, to even the name, Priyanka has her fingerprints all over SONA. Love you dear Pri! Our baby is finally ready for the world to see.”
Priyanka had then shared, “I’m thrilled to present to you SONA, a new restaurant in NYC that I poured my love for Indian food into. SONA is the very embodiment of timeless India and the flavours I grew up with. The kitchen is helmed by the incredible Chef @harinayak, a masterful talent, who has created the most delicious and innovative menu, taking you on a food journey through my amazing country.”