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Hershey India taps into consumer trends with ‘Slurp Up the Fun’ campaign and new milkshake flavor
Hershey India Pvt Ltd., a subsidiary of The Hershey Company, has launched the 'Slurp Up the Fun' digital campaign. As part of this campaign,...
Reinventing the local tapri: Bevzilla’s ambitious plan to drive economic growth in local communities
Bevzilla, the leading beverage company, announces a unique and unconventional partnership with local tea stalls, widely known as "tapris". They will be launching 100...
Medusa beer dominates Delhi market with record-breaking beer can sales, capturing 17% market share
Medusa Beverages Pvt. Limited, an Indian brewery renowned for its well-loved beer brand 'Medusa,' has achieved remarkable triumph in the Delhi market. Over a...
WHO’s latest guideline advises against using artificial sweeteners for weight management
The World Health Organization (WHO) has recently released new guidelines on non-sugar sweeteners (NSS), advising against their consumption. This recommendation aims to combat unhealthy...
Zomato launches in-house UPI offerings in collaboration with ICICI Bank, empowering users with seamless payments
Zomato, the foodtech giant, has now launched its own UPI service for P2P and merchant transactions as part of its ongoing experiments.Zomato UPI allows...
Mondelez International strengthens leadership team with Samir Jain as India Business Head
Confectionary giant Mondelēz International has announced the appointment of Samir Jain as President of its India business. Effective June 5, current President Deepak Iyer...
In a first, Pizza Hut launches AI mood detector for personalized pizza experiences
Pizza Hut continues to impress customers with their latest initiative, the "Your Mood, Your Pizza" campaign. As part of this innovative approach, the company...
Burger King India partners with Fortinet to elevate customer experience and strengthen security measures
Burger King India has recently taken a significant step towards improving its network infrastructure and security measures. The fast-food restaurant chain has partnered with...
Akshayakalpa Organic expands business into fruits and vegetables category, aims for 15% revenue boost by FY 2025
Akshayakalpa Organic, the esteemed organic dairy products company, has recently made a significant move in its business strategy. In an official press release on...
Delhi to get vibrant night food street near Salimgarh Fort: Showcasing Old Delhi’s culinary treasures
According to civic officials, the Municipal Corporation of Delhi (MCD) intends to establish a vibrant "night food street" near the Salimgarh Fort-Red Fort area...
Coca-Cola and Zepto join forces to expand ‘Return and Recycle’ program, promoting PET bottle sustainability
Coca Cola India and Zepto, a fast-commerce company, have jointly announced an expansion of their program on Monday. This initiative enables customers to conveniently...
Westlife Foodworld announces Amit Jatia as new Chairperson, Smita Jatia as Vice Chairperson in key leadership reshuffle
Westlife Foodworld Ltd., the company responsible for owning and managing McDonald's restaurants in West and South India, has announced a significant change in its...