Canadian vegan brand, Odd Burger, has recently sealed a significant agreement as per a press release, outlining their plans to open 145 locations in India and five locations in Singapore over the course of the next ten years.
The agreement was finalized with 14728696 Canada Inc., operating under the trade name Earthlings Canada Inc., with Utsand Desai at the helm. Utsand Desai is a seasoned QSR developer and also serves as a board member of Odd Burger. The group has set their sights on launching a corporate flagship restaurant in Mumbai, India by the end of 2023. This flagship establishment will not only showcase their expertise but also serve as a model store for the entire territory, exemplifying their vision and approach to the industry.
“The growth opportunity in the Indian market is significant. It is estimated that there are 574 million people that follow a meat-free diet in India, with 126 million of those adhering to a vegan diet. The local connections and knowhow gained through our partnership with the developer group will help us service this large and growing market.” James McInnes, CEO and Co-founder of Odd Burger, said in the press release.
“We expect there to be tremendous excitement when we launch Odd Burger in the Indian market,” Desai said.
“The market is craving an industry-leading brand like Odd Burger to provide a vision for a sustainable future and to make plant-based eating more accessible,” he added.