Nothing Before Coffee (NBC), India’s rapidly expanding coffee chain, has experienced remarkable growth in the second quarter, bolstering its position in the country’s coffee retail sector. The company has successfully opened 10 new outlets, reinforcing its presence and cementing its status as the fastest-growing coffee chain in India. With an extensive network of more than 40 stores nationwide, NBC presents a distinctive prospect for coffee lovers in various regions to relish top-notch brewed coffee and beverages, all at pocket-friendly prices.
With an impressive quarter-on-quarter growth rate of 23 percent, Nothing Before Coffee (NBC) has solidified its position as a prominent takeaway beverage specialty chain in India. By focusing on delivering exceptional coffee quality and cultivating welcoming environments for customers, NBC has successfully built a loyal and dedicated customer base. This remarkable growth stands as a testament to the unwavering support and preference of coffee enthusiasts throughout the country. Looking ahead, NBC has set ambitious goals to expand its presence even further, with plans to open over 50 stores across India within the next year.
In the second quarter of 2023, Nothing Before Coffee (NBC) accomplished the successful inauguration of 10 new outlets in notable destinations like Hyderabad, Raipur, Ajmer-2, Kota-3, Alwar, New Delhi-Krishna Nagar, and Gurugram. These additions signify a remarkable milestone for the brand, showcasing its commitment to meeting the growing desire for exceptional coffee experiences. The recently launched outlets offer a welcoming atmosphere, amiable service, and a wide-ranging menu of coffee beverages to cater to a diverse range of preferences.
In Q2, NBC experienced remarkable growth, surpassing previous records by adding an unprecedented number of stores in six new cities. This achievement underlines the brand’s strong dedication to rapid expansion. To further fuel its future growth, NBC has entered into an exclusive collaboration agreement with Building Brands for Tomorrow (BBFT), an esteemed leader in restaurant franchising and startup growth consulting. By harnessing BBFT’s extensive expertise, NBC aims to expedite the expansion of its franchise network across India, seizing opportunities in untapped markets and attracting potential investors.
Anand Jain, Founder and COO of Nothing Before Coffee said, “We are thrilled with the tremendous response we have received from our customers. As Nothing Before Coffee continues to thrive in the Indian Coffee Beverage market, achieving outstanding Q2 sales and the opening of 10 new outlets, we are excited to unveil our highly anticipated flagship store in Delhi’s Connaught Place, which is currently under progress. We can’t wait to open its doors to the public.”
Rohit Singh, Founder and CEO of Building Brands For Tomorrow (BBFT) stated, “We are thrilled to announce our ambitious plans for aggressive expansion in Delhi/NCR and neighboring regions such as Punjab, Chandigarh, Jammu, and other parts of North India. There is a significant untapped market for affordable coffee segment brands in these areas, and we will continue to penetrate it, presenting a lucrative opportunity for investors in the franchising domain.”
Nothing Before Coffee currently operates across nine states, serving customers in both Tier-1 and Tier-2 cities. The brand boasts an expansive menu, featuring a wide array of mouthwatering snacks, sandwiches, cookies, and an impressive selection of coffees, teas, shakes, mocktails, hot chocolate, and shrappe. These delectable offerings cater to the refined tastes of its discerning customers, ensuring a delightful experience with every visit.
