On Sunday, the National Cooperative Consumers’ Federation of India (NCCF) reported the successful sale of 71,500 kg of tomatoes at subsidized prices within the national capital. This two-day mega sale, strategically timed before the Independence Day festivities, aimed to alleviate the burden of soaring prices on consumers. The NCCF carried out this extensive sale across 70 diverse locations, including areas such as Seelampur and R K Puram in Delhi, as highlighted in an official cooperative statement.
Of the total 71,500 kg of tomatoes, 36,500 kg were successfully sold on August 12, with an additional 35,000 kg being sold on August 13, as indicated by the statement. These tomatoes were made available to consumers at a subsidized price of INR 70 per kg.
Since July 11, NCCF has been selling tomatoes at a discounted rate on behalf of the Consumer Affairs Ministry to boost domestic availability and contain prices. The mega sale was conducted on account of the Independence Day celebration.
Due to the sustained intervention, the ministry said the prices are “coming down” in almost all locations in the country.
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