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Monday, November 18, 2024

MK Agrotech appoints Sridhar Vaidyanathan as new COO to drive growth

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MK Agrotech, the parent company of the esteemed edible oil brand Sunpure, has officially named Sridhar Vaidyanathan as their newly appointed Chief Operating Officer, as announced in a media release on Wednesday.

His primary responsibilities will encompass driving both top-line and bottom-line growth for MK Agrotech, with a strong emphasis on spearheading new product introductions and facilitating expansion into untapped markets.

Bringing nearly three decades of extensive experience in the FMCG industry to the table, he boasts a career that includes roles at renowned brands like Britannia Industries Limited and PepsiCo.

On this announcement, Mannan Khan, Director, MK Agrotech, said, “We have an exciting roadmap ahead and with Sridhar joining us, I believe, his rich experience will help us accelerate our journey to becoming a pan-India food brand.”

Presently, the edible oil brand has established its presence in various Indian markets, encompassing Karnataka, Andhra Pradesh, Telangana, Tamil Nadu, Maharashtra, Goa, and Kerala.

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