Arrow, the American menswear brand, announced the appointment of Anand Aiyer as its new CEO in a press release issued on Thursday.
“I am excited to assume the role of chief executive officer, at Arrow, a brand that has consistently embodied the essence of refinement and sophistication across generations. I eagerly anticipate the opportunity to collaborate with the exceptionally talented Arrow team, collectively forging ahead to enrich our legacy and introduce captivating innovations that will delight our cherished customers,” said Aiyer.
With more than 24 years of expertise in the fashion and retail industry, Aiyer’s leadership heralds a new era of expansion and ingenuity for the brand.
Established in 1851 in Chicago by William H. Titus and his partner, Arrow continues to be a registered trademark under Cluett, Peabody & Co., a wholly-owned subsidiary of the Phillips-Van Heusen Corporation today.
In 1993, Arrow made its foray into the Indian market through a partnership with the textile company Arvind Fashions Ltd. Three decades later, having catered to the clothing needs of Indian men, the brand boasts approximately 200 exclusive brand stores and enjoys a presence in over 1,000 multi-brand outlets across the nation.
