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Meesho reports 14 Crore customer transactions in 2023, with 80% of orders originating beyond tier 2 cities

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E-commerce platform Meesho announced on Thursday that it facilitated transactions for 14 crore customers on its platform in 2023, with 80 percent of orders originating from tier 2 and beyond markets, as stated in a press release.

The home decor category experienced a 60% year-on-year growth, while the beauty and personal care segment saw a 40% increase.

Regarding sellers, Meesho asserted that 60% of its sellers hail from small towns. The company further stated that it successfully onboarded 25,000 non-GST sellers in the last two months.

The release highlighted that in 2023, approximately 75,000 Meesho sellers witnessed double-digit growth, with nearly 10,000 sellers achieving crorepati status and 130,000 becoming lakhpatis.

As per data from data.ai, Meesho registered 14.5 crore app downloads during the year.

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