Following the immense success of its premium beers, Lone Wolf has introduced two of its popular drinks, Lone Wolf Alpha and Lone Wolf Maverick, in cans. Previously offered in bottles, Lone Wolf has garnered a strong following among beer enthusiasts, and the availability of these beverages in cans is poised to elevate the drinking experience for consumers. Initially launching in Delhi-NCR and Goa, these two canned beers will subsequently roll out to other cities.
Atul Kumar Singh, Co-Founder & Managing Director at Lone Wolf, said, “We are amazed by the love and acceptance that we have received from our customers. Our brand has already become a default choice of many beer lovers and we are glad we are able to bring experiential new flavors and taste to our customers. Our passion to better our drinks in many ways led us to launch our beer in cans. Cans preserve taste better than bottles and also keep carbonation intact, enriching the drinking experience. We are sure our customers will love the new beer cans and carry them more conveniently.”
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There are several advantages that underscore the superiority of beer in cans over bottles, which Lone Wolf capitalizes on. Canned beer benefits from reduced exposure to light, thereby preserving its taste for extended durations. Additionally, cans are more convenient for customers to transport and chill rapidly compared to bottles. Embodying the brand’s dynamic and youthful essence, Lone Wolf’s beer cans boast a premium matte finish, radiating sophistication through their striking design, setting them apart. These canned offerings seamlessly align with the brand’s identity, exuding its ethos, appearance, and ambiance.