Ethnic wear retailer Neeru’s recently unveiled a new store in Andhra Pradesh, as shared by a company official on social media. Spanning 7000 square feet, this standalone store is positioned at JN Road, Rajahmundry.
“Adding another feather to the cap! Neeru’s now at JN Road, Rajahmundry,” said Avnish Kumar, managing director at Neerus Ensembles Pvt. Ltd. in a LinkedIn post while sharing the images of the new store.
This three-story establishment features an impressive 85-foot frontage to the property.
The store presents an extensive selection of items, encompassing sarees, lehengas, gowns, and bridal wear collections for women. Additionally, it features dedicated sections for men’s and children’s wear.
Established in 1971 in Hyderabad by the mother-son pair Basant Kaur and Harish Kumar, Neeru’s saw its inaugural retail store, Neeru Emporium, open in 1979. The expansion continued with the establishment of Neeru’s Textiles in 1983, focusing on manufacturing and wholesaling fabrics to over 1000 retailers across the country.
Presently, this retailer possesses 52 exclusive brand outlets (EBOs) and 49 multi-brand outlets (MBOs) situated nationwide. Among them, over 20 stores grace various locales in Hyderabad, such as Banjara Hills, King Koti, Jubilee Hills, Somajiguda, Dilsukhnagar, Himayatnagar, Nagarjuna Hills, and Kukatpally.
The company maintains a presence in more than 25 cities across India, spanning locations like Hyderabad, Mumbai, New Delhi, Thiruvananthapuram, Pune, Gurugram, Khanpur, Bangalore, Chennai, Noida, Lucknow, Raipur, Vijayawada, Visakhapatnam, Tirupati, Nizamabad, Rajahmundry, and Guntur.
Additionally, it has a retail presence through major retail chains in India, partnering with the Landmark Group and Reliance Retail.
