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Saturday, December 28, 2024

DS Group and Laderach place big bets on India’s expanding luxury market, unveil cold chain investment

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Swiss luxury chocolate manufacturer Laderach, which recently opened its inaugural chocolate boutique at the prestigious DLF Emporio mall in New Delhi, is joining forces with its Indian partner, DS Group, to capitalize on the swiftly evolving luxury market and expand their presence in one of Asia’s most substantial economies.

Rajiv Kumar, Vice Chairman of DS Group, announced the group’s commitment to establishing a dedicated cold chain infrastructure to support their luxury chocolate enterprise.

“We recognise evolving consumer preferences and believe that there is ample opportunity for growth. The luxury segment is growing so that’s a very big opportunity,” he said.

Laderach has made its entry into India through an exclusive partnership with DS Group, a company that also manages other high-end retail brands such as L’Opera and Les Petits.

Read More: DS Group unveils India’s first exclusive Läderach chocolate store in New Delhi’s DLF Emporio Mall

Elias Laderach, executive board member and chief creative officer of Laderach, said, “We are very confident of the Indian market, the big cities and the consumers here.”

DS Group’s portfolio encompasses various sectors, encompassing packaged products featuring confectionery and spice brands like Catch and Pulse, as well as ventures in hospitality and luxury retail, among others.

Kumar stated that the Indian confectionery market is estimated at approximately INR 23,000 crore, with chocolates comprising the dominant category, commanding nearly 60% of the market share. He further noted that the per capita chocolate consumption in India stands at 140 grams, significantly below the global average of 900 grams, highlighting the substantial potential for growth in this sector.

Laderach has outlined its expansion strategy, which entails the establishment of five to seven stores in India within a two-year timeframe, in addition to distributing its products through the company’s dedicated e-commerce platform.

According to Bain & Co, the current value of the personal luxury goods market is approximately $3.5 billion, experiencing a growth rate of 18-20%. Meanwhile, in India, the entire luxury goods market is valued at around $16 billion and is expanding annually at a rate of 15-16%, as reported by Bain & Co.

SnackTeam
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