DrinkPrime, an IoT-enabled water purifier on subscription, has been recognized as one of the leading online rental tech startups in Tracxn’s ‘Emerging Startup Awards 2023’.
It has achieved this recognition in the ‘Minicorns’ category, which represents early-stage companies with the potential to become unicorns in the future. This acknowledgment reinforces DrinkPrime’s status as a fast-growing disruptor in the industry and showcases its dedication to delivering innovative solutions that improve the lives of its subscribers.
DrinkPrime, backed by notable investors such as Omidyar Network India, Sequoia Surge, and 9 Unicorns, experienced a remarkable growth rate of 330% last year. Tracxn’s selection process, which considers factors like market size, investment, execution excellence, and future growth potential, recognized DrinkPrime’s outstanding performance.
Vijender Reddy Muthyala, Co-Founder and CEO, DrinkPrime, said, “We are incredibly honoured to receive Tracxn’s Top Online Rental Tech Startup Award. Our mission is to provide clean, safe and healthy drinking water to all. We knew from the beginning that subscription is the way to improve secure drinking water access in India. We provided five crore litres of safe drinking water to our one lakh+ users in 2022. In the upcoming years, we look forward to making it accessible and affordable to 70% of India using IoT and our subscription model.”
DrinkPrime was established to tackle the issue of obtaining clean and safe drinking water. They recognized that a significant portion of the water sold in plastic cans is unsuitable for consumption, and fewer than 10% of Indians own a water purifier. Motivated by the scale of the problem, DrinkPrime began their mission seven years ago. Today, they serve over one lakh users across seven cities, ensuring they have reliable access to clean and safe drinking water.
DrinkPrime’s commitment to utilizing IoT technology in their pursuit of making safe drinking water accessible in India has garnered recognition from Tracxn. This Bengaluru-based startup continues to impress with their consistent efforts, adding over 4000 subscribers every month. By harnessing the power of the Internet of Things (IoT), DrinkPrime moves closer to their mission of ensuring clean, safe, and healthy drinking water for all.
