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Sunday, December 22, 2024

Black Lines introduces new ready-to-serve alcoholic spritz

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Black Lines, a cocktail producer headquartered in the UK, has just introduced its newest creation, the Black Lines Hugo Spritz.

Crafted with sapling gin, sparkling wine, elderflower, mint, lemon, and soda, the fresh RTS beverage offers consumers a gently sparkling, refreshing drink with a lower alcohol by volume (ABV).

Originating from the South Tyrol province in Northern Italy, the Hugo Spritz cocktail typically features prosecco infused with notes of elderflower, lime, and mint.

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According to Kuleen Khimasia, co-founder of Black Lines, “The Hugo Spritz is aromatic, crisp, and delightfully easy to enjoy, and it’s finally getting the attention it deserves. We’re thrilled to present our interpretation at Black Lines, available both bottled and on-tap in London and beyond. In our opinion, Aperol has found its competition – this will be the go-to drink of the summer.”

Expanding Options in the Market

It seems like spritz-style drinks with lower alcohol content will be in demand this season, with major brands joining the trend. Just last month, Fever-Tree and French rosé maker Maison Mirabeau teamed up to introduce a fresh pale pink Rosé Spritz, boasting an ABV of 8%.

Crafted from a fusion of rosé and Fever-Tree’s Raspberry & Orange Blossom Soda, The Fever-Tree x Mirabeau Rosé Spritz is a subtly sparkling drink offering subtle hints of red fruit and floral essence. It harmoniously blends the fragrances of raspberry, stone fruit, orange blossom, and pink grapefruit for a balanced taste experience.

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