Beautywise, a startup specializing in beauty supplements, has secured INR 6.5 crore in funding. The investment was spearheaded by AC Ventures and co-led by Fluid Ventures, Real Time Angel Fund (RTAF), and GSF. Additionally, LetsVenture Angel Fund participated in the round.
Other investors participating in the funding round are Dinesh Agarwal, Murugavel Janakiraman, Akshay Ghulati, Chakradhar Gade, Agam Khare, Arjun Vaidya, Sandeep Kohli, Bharat Kalia, Nitin Gupta, Siddhartha Pahwa, Agastya Dalmia, and Aman Arora.
The newly acquired funds will be used to introduce new products in the beauty and wellness segment, expand the team, and broaden Beautywise’s presence in the global market.
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Established by Anousha Chauhan and Shreyansh Chauhan, Beautywise provides scientifically backed and dermatologist-recommended solutions. Its range encompasses collagen, glutathione, keratin, and ceramides, available through aesthetic clinic chains, retail outlets, and online platforms.
Anousha Chauhan, Founder of Beautywise, expressed her excitement, stating, “This fundraise represents a pivotal step towards realizing our vision of empowering individuals to achieve their authentic beauty and wellness through our dermatology-led, results-driven formulations.”
Shreyansh Chauhan, Founder and CEO of Beautywise, emphasized the brand’s philosophy, saying, “This funding will enable us to continue developing revolutionary products and to expand our team and retail presence. It will also be used to conduct market research, establish distribution networks, and implement promotional activities to effectively reach a wider audience.”
Shreyansh Chauhan added, “This funding will allow Beautywise to move forward in a retail marketing strategy aligned with the anticipated growth in Beauty Retail, Aesthetic Dermatology Clinics, and premium salons. The company plans to explore the development of a Business-to-Direct-to-Consumer (B2D2C) platform, facilitating the onboarding of dermatologists, nutritionists, and beauty professionals.”
The startup asserts its presence in retail outlets, including Apollo Pharmacies, Guardian GNC, Apnachemist, and Modern Bazaar. Moreover, it has secured a significant online presence on platforms such as Nykaa and Amazon, as well as various other online portals.
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