Balenzia, widely recognized in India’s socks market, has recently unveiled its eighteenth retail outlet. This strategically positioned store is located at Terminal 2, International Departure, Chhatrapati Shivaji Maharaj International Airport (CSMIA). This marks a noteworthy achievement for Balenzia, as it not only introduces the sixth store in Mumbai but also inaugurates its first store at an International Terminal, expanding its footprint in the market.
Shruti Gupta, Balenzia’s Head of Strategy said, “It’s with immense excitement and pride that we unveil our new store at CSMIA’s International Departure, a luminary event in Balenzia’s ever-evolving narrative. Positioning ourselves at CSMIA, a key international junction, enables us to broaden our audience reach, catering to both Indian and international customers, and offering them a chance to experience the best of craftsmanship in socks. Our presence at this international hub symbolizes our commitment to bringing our unique blend of style, comfort, and quality to travelers from around the world. We’re excited to showcase our innovative designs and superior quality products that have been the cornerstone of our brand in India, now to a global audience.”
Crafted with meticulous attention to detail, the CSMIA store is designed to offer an immersive shopping experience for both domestic and international travelers. Featuring a sleek design and a diverse product range, the store is dedicated to meeting the diverse preferences of today’s discerning customers. From timeless staples to modern designs, the collection exemplifies Balenzia’s dedication to staying at the forefront of fashion trends while maintaining the utmost standards of quality.
Gupta emphasized, “Balenzia is on a dynamic path of expansion and innovation, aiming to open more stores by the end of this financial year, further solidifying our position in the market and bringing Balenzia closer to our customers. Our vision is to make Balenzia a household name, synonymous with quality and style in socks. We are thrilled to embark on this journey and bring our distinctive collection to more people around the world.”
