Amazon and the West Bengal Industrial Development Corporation (WBIDC) have entered into a Memorandum of Understanding (MoU) with the aim of boosting exports from West Bengal. This collaboration will enable a multitude of Micro, Small, and Medium Enterprises (MSMEs) in the region to showcase and sell their ‘Made in India’ products to customers across more than 200 countries through the Amazon platform.
The WBIDC is slated to create e-commerce export hubs and institute an e-commerce export facilitation cell in strategic districts of West Bengal, such as Kolkata, North 24 Paraganas, South 24 Paraganas, Howrah, Hooghly, among others. In tandem, Amazon will arrange awareness sessions and lead capacity-building workshops for MSMEs within these designated e-commerce export hubs.
Currently, over 3000 exporters based in West Bengal have collaborated with Amazon to present their products to customers spanning over 200 countries and territories worldwide.
Raju Mishra, Joint Secretary, WBIDC said, “With the new logistics policy and the exports policy, we aim to establish West Bengal as the Global Trading Hub and double the State’s exports over the next decade. The West Bengal Government has invested a lot in setting up dedicated export promotion committees in key districts and exports facilitation cells to boost exports from the state.”
He added, “We are now furthering our vision and WBIDC will set up dedicated e-commerce export hubs in key districts. Our partnership with Amazon will help exporters across the state become more aware and equipped to tap into the global export opportunity.”