Alaska Airlines has introduced its first custom craft beer, crafted exclusively for the airline by Seattle-based Fremont Brewing in the US.
The airline’s latest IPA, dubbed Cloud Cruiser, will be served as a complimentary beverage in first and premium class, and will be available for purchase in the main cabin.
Continue Exploring: India’s first Ayurveda-inspired functional chocolate brand Awsum makes sky-high debut on Akasa Air
Alaska Airlines partnered with Fremont Brewing to develop a range of beer blends. These blends underwent taste testing at 30,000 feet until both collaborators settled on Cloud Cruiser: an India Pale Ale infused with orange, melon, and tropical flavors.
Todd Traynor-Corey, Alaska Airlines’ managing director of guest products, said, “The Cloud Cruiser is the result of two Pacific Northwest brands coming together…The only place in the world you’ll be able to find this one-of-a-kind craft beer is if you’re flying on Alaska or in one of our lounges.”
Matt Lincecum, Fremont Brewing’s founder and owner, commented, “Cloud Cruiser IPA is brewed with a select blend of malts and Washington-grown to stay fresh in the air.”
Continue Exploring: Craft beer producer Sprecher Brewing makes bold move into energy drinks with Juvee acquisition