Swiggy, the Bengaluru-based food delivery giant, has announced the launch of Dineout’s flagship event, the Great Indian Restaurant Festival (GIRF), which began on February 7 and will continue until March 31. This festival features the participation of over 7,000 restaurants across 34 cities in India, offering discounts and deals to customers.
Throughout the festival, patrons can enjoy a generous 50% discount on dining bills at participating restaurants. HDFC Bank credit cardholders can further benefit from an extra 15% savings on GIRF transactions. Moreover, exciting partner deals are on offer, such as 20% off Uber rides and 40% off movie tickets through the Cinepolis app/website.
For the festival, Swiggy Dineout has collaborated with renowned eateries including Punjab Grill, Cafe Delhi Heights, Chili’s, Jamie’s Pizzeria, Roxie, Barbeque Nation, One8 Commune, Irish House, and Hard Rock Cafe.
In its latest edition, GIRF will showcase newcomers like Biergarten, Antera, Lord of Drinks, Ministry of Beer, and Anardana, alongside esteemed five-star hotels including Marriott, Leela, Hyatt, and Holiday Inn, providing opulent dining experiences.
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Swapnil Bajpai, Head at Swiggy Dineout, said, “Be it an avid food connoisseur or someone looking to explore new culinary tastes, GIRF 2024 has something in store for everyone. We are converging the country’s best restaurants, exciting offers, and unbeatable savings. Our goal is to make dining out more accessible and enjoyable for our customers while celebrating the best of what the restaurant industry has to offer.”
The company asserted that it saved INR 100 crore on food bills by attracting two million diners last year.
The festival will take place in major metropolitan areas like Delhi, Mumbai, Bengaluru, Hyderabad, and Chennai, as well as Tier-II cities such as Agra, Ahmedabad, Jaipur, and Kochi. It will include restaurant deals, partner offers with Uber, Pernod Ricard, and Cinepolis, along with additional payment options from RuPay, Simpl, and American Express.
Swiggy acquired Dineout, an online restaurant booking platform, from Times Internet in May 2022. Reports suggest the transaction was valued at $120 million in an all-stock deal.
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