Medusa Beverages Pvt. Limited, a renowned Indian brewery known for its iconic Medusa Beer, has achieved a remarkable 106% growth in total cases sold for the financial year 2023-24 (FY24). The company has successfully sold over 680,000 cases, with an impressive 88,000 cases sold in March alone. This outstanding achievement underscores the robust demand for Medusa‘s premium products and reflects the unwavering dedication of its sales team.
Furthermore, Medusa Premium Strong Beer has strengthened its market foothold in Delhi and has seen significant growth in Punjab and Uttar Pradesh. Additionally, the company successfully ventured into Uttarakhand as a new market in FY24, broadening its geographical reach.
Continue Exploring: Medusa Beverages brings iconic Medusa Beer to Uttarakhand, eyes rapid growth
The company’s recently introduced light beer, Medusa Air, has seen a remarkable 70% month-on-month increase in sales. This surge is due to the overwhelmingly positive response from customers, making Medusa Air the second top-selling beer in Delhi.
“We are thrilled to announce that Medusa Air will soon be available in other markets,” the company wrote on LinkedIn.
Continue Exploring: Medusa Beverages pushes brewing boundaries with the launch of bold, new ‘Medusa Air’
As one of the fastest-growing companies in the alco-bev sector, Medusa Beverages remains steadfast in its commitment to sustainability. A significant 90% of the company’s sales are generated from aluminium cans, promoting an eco-friendlier approach compared to traditional glass bottles.
“We are elated to announce that we have already achieved a 23% market share in the CANS category in Delhi for the financial year 2023-24. This accomplishment marks another step towards sustainability in this dynamic market segment,” added the LinkedIn post.
As the company looks ahead, its unwavering dedication to delivering exceptional products and fostering sustainable practices remains at the forefront of its mission, promising an exciting future for both the brand and its loyal consumers.
Continue Exploring: Medusa beer dominates Delhi market with record-breaking beer can sales, capturing 17% market share
