La Madeleine, the fast-casual restaurant chain, has unveiled its plan to further expand its footprint in the US.
Qualified candidates will have the opportunity to explore new franchising options with the French restaurant.
La Madeleine chief operating officer Christine Johnson stated, “We are excited to introduce our high-quality and unique French fare into new cities across the country by extending our franchise opportunities.
“For over 40 years, la Madeleine has been a beloved franchise concept. We eagerly look forward to welcoming new partners who will open cafés and introduce new guests to cherished brand classics like Croque Monsieur, Quiche Florentine and, of course, our famous Tomato Basil Soup.”
The company’s focus will be on qualified franchise candidates in Arizona, Colorado, Florida, Kansas, North Carolina, Ohio, Pennsylvania, Tennessee, Utah, and Virginia.
Efforts to expand are in progress, aiming to introduce new cafes from one coast to the other.
La Madeleine will present a variety of prototypes—including traditional, petite, self-contained kiosks, or inline formats—to its franchise candidates.
Every conventional La Madeleine café spans between 3,500 square feet and 4,500 square feet, providing space for 25 to 30 part-time and full-time employees.
The headquarters team will provide comprehensive support to all franchise candidates, covering areas such as real estate, construction, marketing, operations, purchasing, and technology.
La Madeleine franchise development senior director Mark Ramage stated, “Expanding into these states allows La Madeleine to ignite a new passion in entrepreneurs seeking growth opportunities with a progressive and relevant brand.
“As we continue to modernise our franchise concept for the next generation and new guests to come, our goal is to attract multi-unit franchisees with restaurant experience who will embrace our culture and strive to deliver an exceptional dining experience.”
La Madeleine, founded in 1983, presently runs over 90 locations in the United States and various international markets.
