Blinkit now offers EMI (equated monthly instalments) for customers, letting them split payments for purchases above INR 2,999.
Albinder Dhindsa, CEO of Blinkit took to Linkedin and wrote, “We believe this will improve affordability and enable better financial planning for our customers.”
Blinkit updates EMI feature after ‘Seller Hub’
Notably, the EMI feature applies to all orders except those with gold and silver coins. This update comes a day after Blinkit launched the ‘Blinkit Seller Hub’ to help brands list and sell their products on its platform.
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Additionally, the quick commerce major added a return option for clothing and footwear in cities like Delhi NCR, Mumbai, Bengaluru, Hyderabad, and Pune. They also introduced a feature for businesses to add their Goods and Services Tax Identification Number (GSTIN) during purchases on the platform.
Blinkit to offer cafe feature for F&B
Furthermore, Blinkit is thinking about introducing a cafe feature for snack and beverage deliveries. It has become a major growth driver for Zomato, with revenue doubling to INR 1,156 Cr in Q2 FY25 from INR 505 Cr last year.
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For now, Blinkit now runs 639 dark stores nationwide, each averaging INR 10 Lakh in daily Gross Order Value. It plans to grow this network to 2,000 stores by the end of FY26.
Meanwhile, the company is losing market share in Delhi NCR as it focuses on expanding in other major cities.