Biscuit manufacturer Parle caused a stir among internet enthusiasts when it shared a post featuring an influencer’s face on the packet’s cover instead of the iconic Parle-G girl. This amusing post was a reaction to content creator Zervaan J Bunshah‘s viral video, where he posed a humorous question to his followers. In the video, he asked, “If you meet the owner of Parle, do you call him Parle sir, Mr. Parle, or Parle G?”
In the video, Bunshan is observed seated in a car, wearing a perplexed expression, while the catchy melody of ‘Ae Jee Oo Jee’ from Anil Kapoor‘s movie ‘Ram Lakhan’ plays in the background.
The video also captured the attention of Parle-G, who joined in the amusement with a humorous comment. The official Parle-G account remarked, “Bunshah ji, you can call us the OG.”
Parle-G’s Playful Twist featuring Influencer:
Subsequently, rather than the iconic girl, Parle-G showcased a cheerful image of Bunshah on the biscuit wrapper. “While you figure out what to call the owner of Parle-G, you can call us your favourite biscuit to enjoy with a cup of chai. What say @bunshah ji,” read the caption.
The content creator expressed immense joy at the gesture and responded to the post, recalling fond memories of enjoying Parle-G biscuits during his childhood.
“BAHAHAHAHAHA SEASONS GREETINGS INDEED. Parle G will always be my nourishment growing up, after any excursion, party, gathering, craving, fancy cake mein bhi ingredient rehta hai! I toh ate the biscuits as a kid thinking I’d become smarter. Usme toh kalti diya tum logon ne,” he wrote.
This amusing tale mirrors a comparable exchange at Lay’s last month. Bunshah, renowned for his entertaining Parsi caricatures, went on Instagram to convey his displeasure regarding the altered taste of Lay’s Magic Masala variant. Lay’s India noticed the influencer’s video, which presented a comical rant against the well-loved snack.
“What have you done to my Magic Masala? The magic is no longer there. Now, it is meetha masala. This is possibly the worst thing you could have done. Are you out of your goddamn mind?” he had said in the video.
In addressing Bunshah’s apprehensions, Lay’s provided reassurance that the cherished Magic Masala variant he enjoyed would make a comeback soon. They clarified that the variant he critiqued was a limited-edition pack.
“Hello! We understand that India’s Magic Masala has been your favourite, and you want the magic back. This pack was a limited edition, and we intend to add more joy to the life of our consumers. So, don’t worry, we have your back! India’s Magic Masala is coming back,” the company wrote in a DM to the content creator.