We love the invigorating aroma of incense sticks. The market offers a wide range of incense stick selections, including jasmine, sandalwood, and others. And most of us play with them a lot. But have you ever thought about trying a food-flavored incense stick?
You have heard us right!
According to reports, KFC is developing incense sticks that smell like fried chicken. KFC Thailand, according to Oddity Central, has collaborated with numerous scent specialists to launch a range of fried chicken incense sticks during the Chinese Lunar New Year.
KFC Thailand also claims that the aroma of Colonel Sander’s secret 11 herbs and spices can be replicated in the sticks. These incense sticks not only smell like fried chicken but also look like they might be eaten.
According to a post on Thailand’s news portal Thaiger, KFC Thailand took to Instagram to share a (now-deleted) video of the incense stick package. The incense sticks are packaged in a red-and-white box that resembles drumsticks.
These incense sticks, however, are not for sale. According to Oddity Central, this rare product can be won in a lottery held on KFC Thailand’s Facebook page. “Participants must comment on KFC Thailand’s Facebook page for a chance to win one of 100 prizes of 32.000 baht and a box of fried chicken incense sticks,” according to the newspaper.
Madam Ho Ching, Singapore Prime Minister Lee Hsien Loong’s wife, posted about the fried chicken-flavored incense sticks on her Facebook page.
People on social media were outraged by the revelation, with many expressing their displeasure. “This is a KFC Thailand advertisement for Chinese New Year. There are so many things wrong with this. “You’d think they’d know more about Chinese culture!”
“KFC incense sticks,” said another. “That’s one method to grab the attention of your ancestors during the Lunar New Year. Late-stage capitalism proudly brings you this.”
“This is so terrible on so many levels!” exclaimed one Twitter user. “Only spirits will come and buy,” another guy said.